WordStream Internet Marketing Software
 

Above the Fold: What Does 'Above the Fold' Mean?

Above the fold refers to the area of a web page that is visible to users without scrolling down. In web marketing, common wisdom dictates that content placed above the fold receives more viewer attention. The concept of the fold is borrowed from print news journalism.

 
Contact Us | Company | Support | Site Map | Trademarks | Privacy Policy © 2007-2014 WordStream, Inc. All rights reserved.