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The Change in Quality Score Reporting: What Really Happened?

On August 26, 2013

A few weeks ago, Google announced that it was changing the way Quality Scores would be reported. Not how they are calculated, they pointed out, just how the scores are reported. This seems like clear confirmation from Google that the 1-10 Quality Score you see in AdWords is just a “front” for whatever your “real” score is.

Andy Stefano's picture
Andy Stefano