Patricia Caltabiano's Blog | Wordstream

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Remarketing with Google Analytics

Back in December, Rich Griffin created a Google Remarketing Cheat Sheet which laid out a “how to” on setting up a remarketing campaign. For those of you who are not as familiar, Google remarketing allows advertisers to engage with users who were once on your website, giving you the opportunity to serve them with an ad as they browse the web. These remarketing campaigns have proven to be...
February 13, 2013
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