Blog List

The Future of PageRank: 13 Experts on the Dwindling Value of the Link

On February 25, 2014
52

In a recent Webmaster video, Matt Cutts confirmed that Google has tried internal versions of its search engine that work entirely without links. The results are low-quality – “for now,” he said. But this suggests that the value of the almighty link has come into question at Google, and they may be working on a version of the PageRank algorithm that doesn't depend so heavily on the link graph – which means PageRank as we know it might be on the chopping block. But when?

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Toward a Linkless SEO: The SEO Link Is Dying. Here's What Might Replace It

On January 24, 2014
66

Whether they saw it coming or not, and whether they believe it or not, everyone in SEO sat up and noticed when Matt Cutts declared that guest blogging is dead. We’d all like to believe that we only guest-blog to share our knowledge, but the truth is, most of us have guest-blogged and gladly taken the links that came along with it. And the conversation has really been about links all week: Can guest-blogging survive without links? How do we get links if we don't guest-blog anymore?

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WordStream Year in Review: Our Top 25 Posts of 2013

On December 30, 2013
2

You’ve read our picks for the best articles, guides, and case studies on PPC from around the web in 2013. But what about WordStream? We wrote plenty about pay-per-click marketing, Google AdWords in particular, this year, but some of our most popular posts were about Twitter, Facebook, and social media management. Could it be that small businesses find social media marketing less intimidating than SEO and PPC?

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Be a Part of WordStream’s Marketing Team. Awesomeness Required.

On November 19, 2013
3

True or false: SEO is dead.

If you said false, keep reading.

But wait! That’s not all.

You also need to be an excellent writer. Do you love blogging and sharing your knowledge?

Then yay! You might be a good fit for our newest marketing role.

We’re looking for someone who’s equally strong in search engine optimization techniques and content marketing to help our team out with a bunch of exciting projects in the pipeline.

Here’s what you need to know:

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Our Top 10 Posts from October are Scary-Good

On October 31, 2013
4

Happy Halloween!

Happy Halloween

You’re probably too distracted by candy and costumes today to get any real work done – amirite? – so why not kick back with some hot cocoa or what-have-you and catch up on the WordStream Blog’s greatest hits of the month? Here are our top 10 most popular posts from October:

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