Blog List

Blog SEO Tips for Non-SEOs: 3 Things Bloggers that Aren’t Search Nerds Forget to Do

On October 22, 2013
155

Here’s your “duh” of the day: You don’t have to be an SEO to be a good blogger. I bet 90% of search marketers read a blog or five that has nothing to do with search marketing, whether it’s a cooking blog, nail art porn or Andrew Sullivan.

Some of the best and most popular blogs in any given niche get high rankings and lots of links without thinking too hard about SEO. Instead, they focus on:

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Find Your Old Tweets: How to See Your First (Worst?) Tweet

On October 10, 2013
30

Can’t remember what your first tweet was? It was probably “Hello world!” or “Is this thing on?” or “I finally joined Twitter, am I doing it right” or “Twitter sucks,” but if you want to know for sure, you’ll need to dig back into your archives.

Unfortunately, Twitter only displays your last 3200 tweets in your timeline, so if you’re anything like me (I’ve been on Twitter since May 2009 and have well over 40,000 tweets), that won’t cut it.

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Want a Free AdWords Budget for 2014? Grade and Get Paid!

On October 9, 2013
4

Are you a small business using Google AdWords to market your offerings? That’s great!

The bad news is, you’re probably wasting about a fourth of your budget.

We recently did a survey of 500 small business AdWords accounts, and found that the average account owner is wasting over 25% of his or her AdWords budget. Since the typical small business spends $1200 per month on PPC, that means $300 is going in the trash every month – adding up to $3600 a year. And that’s just the average – many companies are wasting closer to half their total spend.

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Content Marketing for E-Commerce: 3 Great Examples

On September 9, 2013
22

As a content marketer here at WordStream, I see great examples of content marketing almost every week – but most of them are coming from lead gen and B2B companies. It makes sense – if you offer a service or some kind of software that helps people do something, content marketing helps you position yourself in the customer’s eyes as an expert in that area.

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