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Google Remarketing Cheatsheet: 12 Steps to Set Up a Remarketing List (+ Free Download)

On December 19, 2012
44

We created a Google remarketing cheatsheet as a take-home for a recent webinar. It’s a handy reference for anyone who is interested in setting up a remarketing campaign in AdWords. Below is the 12-step process to setting up a new remarketing list, and you can click here to download the cheatsheet as a PDF. Thanks to our SEM Manager Rich Griffin for creating this resource!

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The Problem with Marketing Best Practices

On December 12, 2012
16

Marketing Best PracticesBest practices are best practices for a reason – right?

You’ve probably heard people say the same thing about stereotypes. There may be a grain of truth behind some stereotypes, but mostly they’re just an excuse for lazy thinking.

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How to Rank for a Keyword in 10 Steps

On November 14, 2012
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How to Rank for a Keyword

The view from the top ain't bad

Got your sights on a keyword? Want to see your website on the elusive first page of Google for a given search term? Prepare yourself: Unless you’re Wikipedia or The New York Times, it won’t be easy. But it’s not impossible, either. Seriously – we do it all the time!

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