Margot Whitney

Margot Whitney

Margot is a content marketing specialist at WordStream and nutrition graduate student at Framingham State. She loves all things digital, learning about nutrition, running, traveling, and cooking.

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The Complete Guide to Creating Your Own Snapchat Filters

In this guide, we're telling you everything you need to know about Snapchat filters: what they are, why your business should use them, and how to create the best filters possible!

The Complete Guide to Instagram Filters

Instagram filters can improve your photos and your marketing in just a few swipes. Here, we're sharing essential rules for using Instagram filters, the most popular filters, and more!

10 Quick Tips for Off-the-Chart Instagram Growth

Here are 10 ways you can start seeing Instagram growth for your account, including live video, partnerships, contests, Stories, hashtags, ads, and more!

8 Tips for Making Incredible Instagram Live Videos

Not using Instagram Live yet? Here's how to get started. Here, we're covering what Instagram Live is, how it can help your marketing plan, and tips for creating great Instagram Live content.

39 Twitter Statistics Marketers Need to Know in 2024

Twitter continues to be in the top five most popular social media networks. Here, we've rounded up 40 Twitter statistics you need to know about the platform's popularity, marketing opportunities, and more!

7 Cross-Platform Keyword Research Tools You Need to Try

As a marketer, you need to be able to check your keyword rankings and discover new keyword opportunities on a variety of platforms. That's why we've rounded up seven cross-platform keyword research tools that you need to try!

6 Strategies for Click-Worthy Instagram Carousel Ads

In this guide, we cover everything you need to know to about Instagram carousel ads, including the ad format, the guidelines, and six strategies make sure your Instagram carousel get your viewers clicking!

Construction Marketing: 11 Tips for Building a Better Audience

Whether you’re a single-person operation or you have a dedicated team, construction marketing comes with its unique challenges. Here are 11 construction marketing tips to out-book and out-build your competitors, including making your phone number super visible using Google local service ads, and more!

Email Marketing for Ecommerce: 11 Tips to Stay Out of the Trash

How can you stand out against the flood of other emails loading up your target customer's inbox? Here are 11 tips for improving your ecommerce email marketing, including personalized subject lines, VIP offers, and more!