Blog List

Google Rolls New AdWords App for Android Out Globally

On March 5, 2015
4

Google announced this week that their AdWords app for Android is now available globally. A limited rollout last month was oddly offered only to users in Canada (as a Canadian, I’m not complaining, but we’re usually not top of the heap for new tools and features from… well, anyone).

adwords android app

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Search Engines and Brands Now Most Trusted for News (and You Can Be, Too)

On January 28, 2015
1

What happens when the largest generation of humans on the planet decide they just don't trust traditional media anymore?

They turn to Google.

Edelman's most recent Trust Barometer trust and credibility survey spells big trouble for mainstream media, which is now two percentage points less trusted by the general public than search engines as a source of news and general information. It's the first time mainstream media has fallen behind online search in Edelman's annual study.

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The Complete Guide to Bing Rewards: What Are Bing Rewards & How Can You Use Them?

On January 8, 2015
10

 Bing Rewards

Bing Rewards launched in 2010 as a way to incentivize the use of the Bing search engine. Sure, it seems a bit like Bing is bribing people to use their search engine, but loyalty programs are pretty common in other industries.

With Bing Rewards, members earn credits for searching using Bing, checking out new features, and performing other tasks. As long as you're signed in to your Bing Rewards account, you can earn credits while searching on any device.

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Google Extends Product Listing Ads to the Google Search Network

On September 12, 2014
5

Good news for advertisers using Shopping Campaigns: Google is now allowing you to opt into displaying your Product Listing Ads (PLAs) on retail and e-commerce search partner sites.

Displaying your shopping campaign ads across Google's search partners network helps you reach motivated consumers outside of the google.com and Google Shopping environments.

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