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Best of the Month: WordStream's Top 10 of November

By Elisa Gabbert November 30, 2011 Posted In: WordStream Comments: 0

 

winter

Holy moly, guys. Another year, come and gone. I mean December basically doesn’t count; it’s basically already over, Christmas happened, and you’re all making hungover resolutions. Am I right?

This time next month, I’ll be bringing you our best of 2011. But for now we’ll stick to the past 30 days. Here are our top ten slammingest blog posts of the month:

How Does the AdWords Auction Work? – Our latest infographic, a visual explanation of Google AdWords, was a big hit. If it you missed it the first time around, check it out.

Small Business Saturday 2011: Tips and Tricks to Make the Most of November 26th – Black Friday, Small Business Saturday and Cyber Monday have come and gone, but Meg’s marketing tips for SMBs are worthwhile year-round.

Our Top SEO Link Building Posts of All Time! – I did a round-up of our most popular link building posts of the past several years. Link building tips never go out of style.

AdWords Experts Share the Secrets of Their PPC Success, Part 5 – Glendon Llewellyn Lloyd, the e-commerce director at Tszuji, tells us his AdWords secrets, including a focus on keyword management and optimization to maximize Quality Scores.

Occupy Google Reader: My God, Google, Why Have You Forsaken Us? – This one came at the very end of October, so I’m squeezing it in. I mourned the end of Google Reader as we know it, which Google “redesigned” to create a blander, less useful product.

Using Excel for Google PPC: Fun Stuff and Hard Stuff – Richard Kraneis, a longtime WordStream reader and Excel expert, shared some tips for writing PPC ads and estimating profits and losses. Includes links to two free Excel downloads!

AdWords Experts Share the Secrets of Their PPC Success, Part 6 – In another from our series of expert interviews, Jason White shares his expertise and plenty of zingers (did you know “Lots of coffee and dance music are imperative to designing and optimizing a successful campaign”?).

Occupy Google Analytics? An Update on "(Not Provided)" – The number of organic search queries that Google no longer provides continues to rise.

How to Get the Most Out of the Search Term Report – Tom walks us through the Search Term Report in the dimensions tab in AdWords, including some of the differences between this and the more common search query report.

How to Use the Destination URL Report in AdWords – Another post in Tom’s series on the dimensions tab, this one covers the destination URL report ,why it’s important, and when and how to leverage it.

Image: "Winter Meal" by Jan Tik




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