AdWords Performance Grader Now Even More Secure & Easier to Use with OAuth2

June 24, 2013

We’ve teamed up with Google to make our award-winning AdWords Performance Grader even easier to use and the login process more secure than ever.

The new authentication process, based on OAuth2, enables you to run the free AdWords Performance Grader by signing in with your Google profile – just be sure you use the profile associated with an active Google AdWords account. (The process is similar to using your Facebook account to comment on a blog.) WordStream will then do a one-time read of the data in your AdWords account, while Google controls a secure interaction. The new process is fast, easy and helps ensure the highest level of privacy and security.

Watch this video to see how it works!

To try out the new Grader for yourself, go to and follow these steps:

Step 1: Complete the form fields and click the “Continue” button. WordStream will then redirect you to a Google-hosted authentication page.

Step 2: Once you’re on the Google login page, provide your email address and password for the Google account that is associated with your AdWords account. Then click “Sign in.”

If you’re already logged in to your Google account, you won’t even see this step. However, take note of the Google profile that you’re already signed in with. You may need to change this profile if it is not the email address that is associated with your active AdWords account.

Step 3: Once you’ve signed in, click the “Accept” button to authorize WordStream to access your account. This is read-only access and no changes will be made to your account, ever! The language used here is simply Google’s standard verbiage.

If you haven’t already used the Grader to analyze your account, now is the time! It takes just a minute and your free report will be packed with insight on your account’s performance, including:

  • Whether or not you’re prepared for the automatic upgrade to Enhanced Campaigns
  • How your Quality Score distribution matches up against the recommended curve
  • Areas of under-optimization such as landing pages, long-tail keywords and more

Click here to get your free report now.

RELATED: WordStream Updates Its Free Google AdWords Performance Grader: Now With Mobile And Automatic 30-Day Reporting


Web Design CT
Jun 25, 2013

If you're a Google Analytics fanatic, this is good news.

Jun 25, 2013

Hello Elisa..I have wanted to know if this tool works on Spanish Accounts ( Spanish Language )Thanks for your post.Kind Regards.Andres

Elisa Gabbert
Jun 25, 2013

That shouldn't be a problem Andres! However, the report you receive will be in English.

Randall Magwood
Jun 26, 2013

This is a cool feature. I'm familiar with IT, so when i saw "OAuth2", i thought it was going to be something extremely technical. But you guys have made it really simple for me and others who may not know much about network and internet security. Great tool here.

Adwords Experts
Dec 05, 2013

The tool disables the Accept button on all Browsers. Tried everything but it doesnt seem to work

Leave a comment