WordStream’s Best of the Month: November

On November 26, 2014

Things are about to get weird.

Already stressing out about the traffic or the weather (or both)? Before you set off to wherever you’re going this weekend (which is probably work, if you’re anywhere other than the United States), check out WordStream’s best posts from November.

Oh, and I won’t be making any lame Thanksgiving jokes, like, “Be thankful for these awesome posts” – sorry.

Dan Shewan's picture
Dan Shewan

How to Get a Million+ Blog Visits Per Month

On November 24, 2014

As more and more brands become publishers, the competition for eyeballs on your content continues to grow. The web is now pretty much littered with blogs – some super successful and others … not so much.

What is it that makes a blog take off and become a hit with readers, to the extent that hundreds of thousands or even millions of viewers tune in religiously every month?

More importantly, what would it do for your business to have a million people reading your blog and sharing your content with other members of your target audience?

Elisa Gabbert's picture
Elisa Gabbert

Count Up Your Conversions with AdWords Countdown Scripts

On November 20, 2014


Who doesn’t love a countdown? Countdowns can be used at any time, whether it’s New Year’s Eve, a rocket launch, or you just want to get people excited for something that’s about to happen (unless it’s a choreographed dance you came up with at a family party). You can also tactically set up a countdown whenever you announce a release date for a product/service or an upcoming sale.


Randi Lucius's picture
Randi Lucius

7 Steps to Master the Google Display Network

On November 18, 2014

Starting this blog post on Halloween took me back to the days of wandering up and down the streets of my childhood neighborhood. At the ages of 7,8, and 9 my neighbors and I were perfectly content with collecting Skittles, Starbursts, and giant candy bars from the house on the corner (that lady was the best), but as the years past we yearned for more. We started branching out to the surrounding neighborhoods, even pleading with our parents to drive us to houses past walking distance.

Margot da Cunha's picture
Margot da Cunha

9 Reasons Your AdWords Ad Was Disapproved – And How to Fix It

On November 25, 2014

It’s no big secret that Google has been cracking down on ad disapprovals lately. The search powerhouse is becoming stricter in order to better regulate the quality of ads being shown to users. On the managed services team here at WordStream, we work with many accounts from various industries, and it seems that all industries are being affected. Google is even digging into paused ads and flagging disapprovals.

google ad disapproved

Helen Edwards's picture
Helen Edwards

Introducing Larry’s Links – THE Content Round-Up for Busy Marketers

On November 21, 2014

Keeping up with what’s going on in marketing can feel like a full-time job. Sure, you can scan the headlines every morning to stay up to date with what’s happening in search and social, but if you’re like me, you probably wish there was an easier way to stay on top of developments in our industry. Well, now there is!

Larry Kim's picture
Larry Kim

20 Ways to Improve Your Presentation Skills

On November 19, 2014

I've been doing a lot of presenting recently, and I have no problem admitting that it's tough. For those not born with natural eloquence, public speaking can be remarkably nerve-racking. But I’m getting a lot better!

Larry Kim's picture
Larry Kim

Can ‘Facebook for Work’ Topple LinkedIn?

On November 17, 2014

I’d wager that, if you’re reading this at work, you’ve probably checked Facebook at least once or twice today. Even if you haven’t, Mark Zuckerberg wants to change that.

Facebook for work feet up on desk

According to various news sources, the folks at Menlo Park are planning to make a power play against LinkedIn by launching a new service designed for office drones – but can it succeed?

Dan Shewan's picture
Dan Shewan

Google Is Stealing Your Traffic Again: Will Shopping Ads Be the Knowledge Graph of Paid Search?

On November 12, 2014

How would you feel about paying more for your Shopping Ads on branded search terms?

A new Google Shopping test, spotted this week by Andy Taylor at RKG, actually directs branded search traffic to a Google Shopping results page, rather than back to your website or your own Shopping Ads.

RKG published this screenshot of a test search for the clothing brand Anthropologie:

Larry Kim's picture
Larry Kim