7 Ways Bing Ads Beats Google AdWords

On February 25, 2015
22

It’s the most exciting time of the year at WordStream – annual revenue reports! But we’re not the ones excited about it; the search giants all released their annual revenue reports earlier this month.

Ask the Experts: Why Can't I See My Ads Online?

On February 24, 2015
3

Here at WordStream, we get a lot of questions about PPC. From queries about the best type of ad extensions to use, to blog readers who want to know more about a given topic, answering your questions about paid search is a big part of what we do.

The Ultimate A-Z Marketing Buzzwords Bible

On February 23, 2015
10

Marketing is a field rife with buzzwords – some are valuable and have merit, while others make us LMAO. We’re covering the A-Z list and scoring the marketing buzzwords on a scale of 1-10, with 1 being the most bearable and 10 being words that desperately need to be sent out to pasture.

buzzwords meter 

17 Best Practices for Crazy-Effective Call-To-Action Buttons

On February 20, 2015
16

What Is A Call-To-Action Button?

Call-to-action (CTA) buttons are the buttons you use in your website and on your landing pages to guide users towards your goal conversion. It's the part of the landing page that the user needs to click in order to take the action you want them to take. CTA buttons can vary in style and size depending on your goal conversion and website style. Some common examples of call-to-action buttons are:

Facebook Unveils Ads Manager App for iOS

On February 24, 2015
0

Hot on the heels of their announcement that 2 million businesses are now advertising on Facebook, the social giant released a new Ads Manager App for iOS.

You may have already been using Facebook's mobile Ads Manager site, which was released last summer. However, when it was released, advertisers were limited to pausing or resuming campaigns, editing budgets and schedules, viewing insights and responding to alerts through the mobile site.

7 Things You Need to Know About New Dynamic Facebook Product Ads

On February 23, 2015
10

Facebook recently announced the launch of their new dynamic Product Ads, a mobile-friendly ad format that enables retailers to sync their catalog with their Facebook advertising efforts. Available now through Facebook's Marketing Partners, it's coming soon to the self-serve platform.

7 PPC Agency Strategies to Save Time and Get Better Results for Your Clients

On February 19, 2015
4

Are you an agency struggling to juggle multiple clients’ paid search accounts simultaneously? Or perhaps your agency also manages PR, video production, and social advertising in addition to PPC? Agency life is tough! There needs to be a Zen-like balance between generating results to keep your current client base happy, but also bringing on new clients to keep your agency’s revenue on an uphill slope.

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