21 Expert Content Marketing Tips from the Best Inbound.org AMAs

On May 28, 2014

Ask Me Anythings, or AMAs, have long been a popular conversation format on Reddit. More recently, they've really taken off on Inbound.org, giving marketers of all stripes the opportunity to pick the brains of industry influencers and thought leaders.

Miranda Miller's picture
Miranda Miller

Panda 4.0: Why eBay Just Lost 80% of its Organic Rankings

On May 21, 2014

Poor eBay – they're having a pretty bad day. Thanks to Google’s roll-out of Panda 4.0 and the Payday Loan 2.0 update, eBay is suffering a massive loss in organic traffic and rankings. Adding insult to injury, they had to ask all users to change their passwords after a database hack.

Matt Cutts kicked off the SEO hysteria yesterday as he often does, with a tweet:

Larry Kim's picture
Larry Kim

Search vs. Display: Which AdWords Network Should You Use?

On May 20, 2014

Here at WordStream, our team of consultants analyzes thousands of PPC accounts. While our customers’ pain points tend to vary, many of their issues can be tracked back to one major misstep—their campaigns are set to run on both the Search and Display Networks simultaneously.

Erin Sagin's picture
Erin Sagin

Why You NEED Social Media Landing Pages (Not Just a Homepage!)

On May 27, 2014

With so much traffic being driven these days via social media, it’s important to implement designated social media landing pages as part of your marketing strategy. Remember, folks who click your ads and links from social media sites and paid social campaigns are valuable visitors – they’ve actively engaged with your brand on a social network. In fact, J. Crew found that:

Megan Marrs's picture
Megan Marrs

5 Creative Ways to Use Google Glass (and How to Win Your Own!)

On May 21, 2014

Google Glass: What began as an experiment in the notoriously secretive Google X research and development lab soon became the future of wearable technology. Google recently opened up its Glass Explorer pilot program to the general public, meaning yes, anyone (with $1500 to spare) can buy one! But many people remain unaware of what Google Glass can really do.

Dan Shewan's picture
Dan Shewan

6 Google Analytics Tips for Business Insight Way Beyond Traffic

On May 15, 2014

I recently learned six Google Analytics tips that literally changed the way I use the software. Until just last week, I only used Google Analytics casually. I’d log in, poke around a little bit, then leave with only a vague idea of what was going on with our traffic. In other words, I was barely scratching the surface of what was possible.

Dan Shewan's picture
Dan Shewan