Larry Kim, Founder and Chief Technology Officer
Larry Kim founded WordStream in 2007. He bootstrapped the company by providing internet consulting services while funding/managing a team of engineers and marketers to develop and sell software for search engine marketing automation. In August of 2008 he secured a 4M Series A investment from Sigma Partners.
Today he serves as company CTO and is a contributor to both the product team and marketing teams. Larry practices photography in his spare time.
You can follow Larry on Twitter and Google+.
Biography
Larry's background has been in software engineering, software product management, and Internet Marketing (particularly PPC, SEO and Social Media Marketing), for several widely-used software productivity tools over 10 years. Larry's prior roles include:
- Director of Marketing, DataDirect Technologies.
- Director of Marketing, Altova.
- Various Software Engineering & Search Engine Marketing Consulting Jobs
Additionally, Larry is the author of 4 Award-Winning Books on Software Development, and a blogger for the SEOmoz blog, the Wordstream Blog, Search Engine Journal, Marketing Profs, Search Engine Watch, Small Biz Trends, Search Engine Land, Forbes, Inc. Magazine, Online Marketing Institute, and dozens of other business, technology, and internet marketing publications.
Education
Larry received a B.Sc. Electrical Engineering (Honors) from the University of Waterloo, in Waterloo, Canada.
Industry Conferences
Larry is a frequent speaker at search marketing industry conferences including the following recent and upcoming events.
- May 15, 2013 - Interactivity Digital
- April 8, 2013 - PPC Hero Conference
- March 11, 2013 - SMX West 2013 Search Marketing Expo
- December 8, 2012 - Media Post Search Insider Summit
Search Marketing Thought Leadership
Larry writes frequently about Paid Search, Organic Search, Social Media Marketing, Entrepreneurship, and Software Development topics. The following is a partial list of interviews and articles that Larry has worked on.
Unbounce (May 10, 2013) - 10 Quality Posts That Will Help Boost Your PPC Quality Score
Storecoach (May 10, 2013) - Coach’s SEO Highlight Reel
Search Engine Land (May 8, 2013) - How To Use the New Keyword Planner
The Wall St. Journal (May 6, 2013) - The Search For Mesothelioma Clients Intensifies on Web
Small Business Trends (May 1, 2013) - The Top Secret Way to Save 50% on AdWords
Hodges & Company (April 27, 2013) - What You Should Know About Quality Score
Clarity Ventures (April 26. 2013) - Google AdWords Copywriting - Every Word is Important
Search Engine Journal (April 25, 2013) - The Importance of Quality Score in 2013
MarketingProfs Daily Fix Blog (April 22, 2013) - The Poorly Run AdWords Account: An eBay Case Study
Portent (April 9, 2013) - Better Quality Score = Better Results?
TheDrum (April 4, 2013) - As six EU countries target Google over its data policy - should Google be nervous?
Marketing Magazine UK (March 26, 2013) - eBay Paid Search Fails to Hit the Mark
Social Media Today (March 26, 2013) - How Does Google Make Money From Mobile
SEOmoz (March 26, 2013) - 5 Mobile SEO Tips from the Google AdWords Team
eCommerce Times (March 25, 2013) - Marin Software Rocks Wall St.
MediaPost (March 25, 2013) - Combining Real-Life Events With Search Marketing Without Ruining Quality Scores
Rimm-Kaufman Group (March 22, 2013) - What eBay’s Test Results Teach Us
Quartz (March 20, 2013) - Are search ads a waste of money? Why eBay’s controversial study doesn’t matter that much
Koozai (March 20, 2013) - Over 100 Game Changing PPC Strategies From 12 Experts
Small Biz Trends (March 19, 2013) - 5 Lessons You Can Learn from eBay’s AdWords Disaster
Seer Interactive (March 18, 2013) - Looking for a Good Response to eBay’s Paid Search Opinions?
Search Engine Journal (March 16, 2013) - Grading Google’s Top 20 Mobile Products
Search Engine Journal (March 15, 2013) - How Not to Run a PPC Campaign, Inspired by eBay’s AdWords #Fail
ECommerce Bytes (March 15, 2013) - Google Defends Ad Program in Response to eBay Report
AdExchanger (March 15, 2013) - AdBlock Blocked; More Mozilla Cookies
Search Engine Roundtable (March 14, 2013) - Clearly eBay Needs New AdWords Specialists
Search Engine Land (March 14, 2013) - AdWords “Ineffective” Says eBay, Google “Meta-Pause Analysis” Contradicts Findings
Adotas (March 13, 2013) - Google Shopping Goes Mobile
Bloomberg (March 11, 2013) - Google Benefits as Priceline Outspends Expedia on Web Ads: Tech
The Big Picture (March 11, 2013) - Google's Mobile Business
Web Analytics World (March 11, 2013) - How does mobile make Google money?
Small Biz Trends (March 12, 2013) - Time For Small Businesses to Take Mobile Seriously
State of Search (March 12, 2013) - How Google Makes its Mobile Money
Marketing Profs (March 9, 2013) - Google's Top 20 Mobile Products (and How It Monetizes Them)
PPC Hero (March 8, 2013) - Infographic: How Google Makes Money From Mobile
ValueWalk (March 8, 2013) - How Google Inc. (GOOG) Monetizes Mobile
Business Insider (March 8, 2013) - iOS Dominates Android Among Airline Passengers
Search Marketing Standard (March 8, 2013) - Five For Friday
B&T (March 7, 2013) - Google Gets Serious About Mobile
Search Engine Land (March 7, 2013) - Google’s Mobile World, From Ads To Apps To Android
Inc. Magazine (March 6, 2013) - Google's 10 Best Mobile Apps
MemeBurn (March 6, 2013) - Check Out How Google Makes Money From Mobile
The Inquisitr (March 6, 2013) - Google Mobile And The Money Machine: How Search And Platform Development Earns Billions
MediaPost (March 6, 2013) - Mapping Google's Apps, How They Make Money
Kelsey Group (March 6, 2013) - Unpacking Google's Mobile Ad Options
Adotas (March 6, 2013) - How Google Makes Money from Mobile
VentureBeat (March 6, 2013) - The 20 Ways Google Makes Money from Mobile
IntoMobile (March 6, 2013) - Infographic: How Google Monetizes off of Mobile
TheDrum (March 6, 2013) - Google’s mobile profit streams charted
Everything PR (March 6, 2012) - How Google “Won’t” Be Killed Off by Mobile Search
Marketing Pilgrim (March 6, 2012) - Infographic Gives Google’s Mobile Push High Marks
Search Engine Land (March 4, 2013) - How Adwords Enhanced Campaigns Can Be Used To Promote Your Mobile App
WebProNews (March 1, 2012) - Google Launches New Mobile App Download Ad Format
MediaPost (Mar. 1, 2012) - Google's Motorola Hires Former Apple Exec Kawasaki
Search Engine Journal (Mar. 1, 2012) - Are Search Engine Marketers Warming Up to Enhanced Campaigns
Search Engine Land (Feb. 28, 2012) - The Real Reason Why Google Is Dropping The Tablet vs. Desktop Distinction
Small Biz Trends (Feb. 28, 2012) - 5 Surprising Mobile Search Statistics and Facts
Online Marketing Institute (Feb 26, 2012) - How to Use the New Google Offer Extensions in AdWords
Small Biz Trends (Feb, 25, 2012) - Are Google AdWords Offer Extensions Right for Small Businesses?
Web Pro News (Feb. 22, 2013) - The Latest In Google’s Plot Against Groupon
MediaPost (Feb. 22, 2013) - AdWords Enhances Campaigns: Teams Coupons, Search Ads
Search Engine Watch (Feb. 22, 2013) - 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices
Memeburn (Feb. 22, 2013) - Adwords Offer Extensions Google’s plan to kill Groupon
TheDrum (Feb. 22, 2013) - Google integrates Daily Deal offer into AdWords in bid to kill Groupon
Business Insider (Feb. 22, 2013) - Google Is Making Moves To Seriously Disrupt Groupon
Search Engine Land (Feb. 22, 2013): Google Quietly Rolls Out New Offer Extensions in AdWords
Dow Jones Newswire (Feb. 21, 2013) - Google Showing More Deal Offers Inside Search Ads
VentureBeat (Feb. 21, 2013) - Google’s Offer Extensions rolling out within a week, integrating deals with search
Portent (Feb. 20, 2013) - AdWords Enhanced Campaigns – PPC Hangout
Inc Magazine (Feb. 15, 2013) - Reality Check: 5 Entrepreneurial Myths Busted
PPC Hero (Feb. 14, 2012): Are Enhanced Campaigns Going to Ruin Your PPC Accounts?
Performance Marketing Insider (Feb. 13, 2013) - Google Finds a Fix for Mobile CPC Dilemma with Enhanced Campaigns
Forbes (Feb 12, 2013) - Google: How They Just Fixed Their Mobile CPC Problem
aimClear Blog (Feb 11, 2013) - 25 SRSLY Clutch Google AdWords Enhanced Campaign #PPC Blog Posts
Search Engine Land (Feb. 11, 2013) - Making The Case In Favor Of Enhanced Campaigns
Boston Globe (Feb. 11, 2013) - 5 steps to paid search marketing success
Rethink Wireless (Feb. 11, 2013) - Google upgrades AdWords for mobile
BusinessInsider (Feb. 8, 2013) - Here's The Real Reason Google Changed Its Mobile Search Rules
VentureBeat (Feb. 8, 2013) - Google announces ‘biggest change to AdWords in 5 years:’ mobile is now baked in
ClickZ (Feb. 8, 2013) - PPC Pro - You're Being Replaced
Wired Magazine (Feb. 8, 2013) - Google Upgrade Is a Tidal Wave for Advertisers
PC World (Feb. 8, 2013) - Google rolling out AdWords management for multiple devices
Search Engine Watch (Feb. 8, 2013) - AdWords Enhanced Mobile Campaigns: 5 Things PPC Marketers Need to Know
InformationWeek (Feb. 8, 2013) - Google Updates AdWords For Mobile Era
WebProNews (Feb. 8, 2013) - What Google’s Enhanced Campaigns Mean For Small Businesses
TGDaily (Feb. 8, 2013) - Google courts mobile campaigns with AdWords changes
ComputerWorld (Feb. 8, 2013) - Google rolls out AdWords management for multiple devices
International Business Times (Feb. 8, 2013) - Google Devises New Mobile Click Ad Concept For Itself As Well As Yahoo
InsiderMonkey (Feb. 8, 2013) - A Google Inc (GOOG) Change that is Going Unnoticed
Ecommerce Times (Feb. 8, 2013) - Yahoo, Google Buddy Up for Display-Ad Deal
ITWorld (Feb. 8, 2013) - Google plans to upgrade all AdWords campaigns in mid-2013
Search Engine Journal (Feb. 7, 2013) - Google Announces Big Changes to Mobile Campaign Management
Forbes (Feb. 7, 2013) - In Big Shift, Google Aims To Boost Mobile Ad Campaigns - And Its Own Revenues
Small Biz Trends (Feb. 7, 2013) - New AdWords Enhanced Campaigns: 5 Things Small Businesses Need to Know
Business Insider (Feb. 7, 2013) - Google Just Blasted Away The Wall Between Desktop And Mobile Ads
Search Engine Land (Feb. 7, 2013) - The Big AdWords Update: Enhanced Campaigns Puts The Focus On Mobile
Marketing Profs (Feb. 7, 2013) - Mobile Search Advertising Just Got Way Easier: AdWords Enhanced Campaigns
Washington Post (Feb. 7, 2013) - Google’s changes to mobile advertising could fix company’s major problem
Wall St. Journal (Feb. 7, 2013) - Google Acts to Raise Mobile-Ad Prices
MediaPost (Feb. 7, 2013) - New Google Tool Combines Desktop, Mobile Ads
Adotas (Feb. 7, 2013) - Today’s Burning Question: Google AdWords Enhanced Campaigns
GoMoNews (Feb. 7, 2013) - WordStream comments on Google’s new Enhanced Campaigns
Smart Company (Feb. 7, 2013) - Changes to Google AdWords "a big win" for small business
Screenwerk (Feb. 7, 2013) - Google Responds to Rise of Multiscreenwelt with AdWords Campaign Enhancements
Search Engine Land (Feb. 5, 2013) - Live @SMX West: Forget What You Know About Paid Search
Marketing Profs (Feb 1, 2013) - Four Seasonal Keyword Research Tips
Search Engine Journal (Feb 1, 2013) - Buffalo Chicken Dip Wins the Search Engine Super Bowl by a Landslide!
Business Software (Jan 28, 2013) - WordStream Helps You Breathe New Life into Your Search Marketing
MediaPost (Jan. 28, 2013) - BlackRock Sinks $80 Million Into Twitter
Bank of America Small Business (Jan 24, 2013) - E-commerce Best Practices: How to Maximize Online Sales
Business Insider (Jan 23, 2013) - 5 Ad Execs Tell Us What They Really Think Of Facebook's Graph Search
eCommerce Times (Jan. 23, 2013) - Google Posts Gangbuster Growth in Q4
TheDrum (Jan 23, 2013) - Despite first $50bn year, Google sees ad revenue growth slow during Q4
MemeBurn (Jan 23, 2013) - Google Q4 results completely crush analyst expectations
MediaPost (Jan. 18, 2013) - Online Landscape: Marketers Should Watch Google, Macro Trends
USA Today (Jan. 16, 2013) - Facebook's Graph Search is in search of ads
Fox Business (Jan 16, 2013) - Will Graph Search Actually Help Facebook?
The Guardian (Jan. 16, 2013) - Facebook Graph Search: how the industry rates it
The Drum (Jan 16, 2013) - Reaction to Facebook's Graph Search announcement - what does it mean for Facebook?
Marketing Charts (Jan 16, 2013) - 1% of US Google Advertisers Generate 80% of Clicks; Study Methodology Questioned
Adotas (Jan. 16, 2013) - Reaction to Facebook’s New Search Feature
CiteWorld (Jan. 15, 2013) - How Facebook's new search tool could also help businesses
WebProNews (Jan 15, 2013) - No New Ads With Facebook Graph Search, But Sponsored Results Aren’t Going Away
Boston Business Journal (Jan. 8, 2013) - Fast-growing WordStream aims to make SMBs shine on Google ads
Search Engine Watch (Dec. 31, 2012) - 10 Reasons Why Public Relations is a ‘Must-do’ for SEO in 2013
MediaPost (Dec. 28, 2012) - 2013 Predictions From Online Ad, Marketing Experts
Search Engine Watch (Dec. 17, 2012) - Estimating the Impact of iOS 6 Organic Search Data Loss & Relabeling
TopRank Blog (Dec. 12, 2012) - B2B Lead Gen & Social Media Marketing Wins with Sequenced Content
Daily Titan (Dec. 5, 2012) - Bieber Lost Top Spot to Psy
American Banker (Dec. 1, 2012) - Pouring Money Into Google Ads
Search Engine Journal (Nov. 30, 2012) - Top 10 SEO Blockbusters on Twitter this November
PPC Hero (Nov. 29, 2012) - The 8 Metrics That Matter For PPC
AdAge (Nov. 28, 2012) - 'Gangnam' Close to Billion Views; China Takes Down Artist Ai Weiwei's Version
Social Media Today (Nov. 28, 2012) - The Top 22 Viral Marketing Tactics You Need in 2013
Horse Talk (Nov. 26, 2012) - Psy’s horse dance video days away from 1 billion mark
Fast Company (Nov. 26, 2012) - Oppa! South Korean Rapper Psy's Gangnam Style Ousts Justin Bieber's Baby
PopCrush (Nov. 26, 2012) - Psy’s ‘Gangnam Style’ Video Breaks Justin Bieber’s YouTube Record
TechSpot (Nov 26, 2012) - Psy's 'Gangnam Style' video sets multiple records on YouTube
Zap2It (Nov. 25, 2012) - 'Gangnam Style': Psy breaks Justin Bieber's record for most watched YouTube video in history
CNET (Nov. 24, 2012) - 'Gangnam Style' slays Bieber, becomes most-watched vid
memeburn (Nov 24, 2012) - Gangnam Style overtakes Bieber, is most watched video in YouTube history
Business Insider (Nov. 24, 2012) - Should Advertisers Be Angry When Facebook Sells Their Fans To The Competition?
Search Engine Journal (Nov. 24, 2012) - Social Magic: How Psy’s Gangnam Style Beat Justin Bieber on YouTube
Forbes (Nov. 24, 2012) - PSY's Gangam Style Tops Bieber's Baby To Become Most Viewed YouTube Video Ever
Film Industry Network (Nov. 24, 2012) - World record: PSY Gangnam style is the biggest music video ever
memeburn (Nov. 15, 2012) - How Google Made Their Ad Money
MediaPost (Nov. 14, 2012) - A View of Clicks and Conversions
Top Rank Blog (Nov. 9, 2012) - Online Marketing News: The Google Economy, Google Moving Search Options
Inc. Magazine (Nov 7, 2012) - How Google's Page Redesign Could Affect Your Business
WebProNews (Nov 8, 2012) - Google Changes Up The Search Results Page
Internet Retailer (Nov. 7, 2012) - Google redesigns its search engine results pages
MediaPost (Nov 7, 2012) - Analyzing Google's Search Results Page Changes
Washington Post (Nov 6, 2012) - Can search results, online advertising, likes and follows predict an election?
Search Engine Watch (Nov 6, 2012) - Google, Bing & Yahoo Tracking the 2012 Presidential Election Results
Search Engine Land (Nov. 6, 2012) - Can Search Queries And Social Data Predict The Presidential Election Outcome?
The Guardian UK (Nov. 5, 2012) - Does Google really need news media content?
MediaPost (Nov 5, 2012) - Will Search, Online Sentiment Predict Obama's Reelection?
Marketing Profs (Nov. 2, 2012) - The Google AdWords Economy: CPCs, CTRs, Ad Impressions, Conversion Rates
State of Search (Nov. 2, 2012) - Where Does Google’s 100 Million $ Per Day Come From?
Hotel Marketing (Nov. 2, 2012) - Google AdWords in Travel: High CTR but Lower Conversions
Search Engine Land (Nov. 1, 2012) - Data: Only 5 Percent Of Search Advertisers Follow Mobile Best Practices|
Unbounce (Nov 1, 2012) - 24 Hours in the Google Economy – 2012 Stats
Hubspot (Nov. 1, 2012) - An Industry Breakdown of Google's $100 Million Per Day Advertising Revenue
SEOmoz (Nov 1, 2012) - 5 Killer SEO Insights from Analyzing a Billion Dollars in AdWords Spend
Travel News (Nov. 1, 2012) - Google AdWords gets stronger, but travel keywords struggle with conversion
CMSWire (Nov. 1, 2012) - Google's AdWords Bringing in $100 Million Per Day
ValueWalk (Nov. 1, 2012) - Silver Lining In Google’s “Disappointing” Q3 Earnings Numbers
Mashable (Oct. 31, 2012) - University of Phoenix, Ask.com Are Google’s Biggest Advertisers [STUDY]
Huffington Post (Oct. 31, 2012) - University Of Phoenix Is Google's Biggest Advertiser [Report]
Smart Company (Oct. 31, 2012) - Businesses Paying Less for Search Marketing
MediaPost (Oct 30, 2012) - How To Determine A 'Good' Google Conversion Rate
Business Insider (Oct. 30, 2012) - These Are Google's Biggest Advertisers, Ranked By Dollars Spent Daily
Daily Mail UK (Oct. 30, 2012) - Revealed: Google's biggest advertiser is the University of Phoenix
Beyond PR - Official PR Newswire Blog (Oct. 29, 2012) - Content Marketing Case Study: It Sure Looks Like PR to Me
Search Engine Watch (Oct. 26, 2012) - How Google Rakes In Over $100 Million in Search Advertising Daily [Infographic]
Bryan Eisenberg Blog (Oct. 26, 2012) - Google Adwords Conversion Rates by Industry
Wired Magazine (Oct 25, 2012) - How Google Still Makes Billions From Tiny Text Ads
VentureBeat (Oct 25, 2012) - How Google makes $100 million a day
VentureBeat (Oct. 25, 2012) - 30 billion times a day, Google runs an ad (13 million times, it works)
Search Engine Land (Oct. 25, 2012) - Google Bringing In More Than $100 Million Per Day Via AdWords
Web Pro News (Oct 25, 2012) - Google Ads Earning Over $100 Million Per Day
Web Analytics World (Oct. 26, 2012) - Reducing Adwords Costs
Biz Report (Oct. 26, 2012) - Google's disappointing Q3 Earnings Good News for Advertisers
Advertisement Journal (Oct. 26, 2012) - Google Runs Ads 30 Billion Times Per Day
SEOmoz (Oct 22, 2012) - How I Got a Link from the Wall St. Journal
Forbes (Oct. 15, 2012) - 100 Founders Share Their Top "Aha" Moments
AdWeek (Aug 6, 2012) - Beyond Words - Public Relations Embraces Visual Storytelling
Wow Internet Blog (Sept. 26. 2012) - Improving Your Keyword Analysis With WordStream
SEOmoz (Sept 26, 2012) - Using AdWords Data for SEO: Unlocking the Ultimate Keyword Research Treasure Trove (Arrrgh!!)
CIO (Sept. 11, 2012) - 15 LinkedIn Tips to Improve Your Job Search
100k Blueprint (Aug. 26, 2012) - The Death of SEO
Shopatron (Aug. 23, 2012) - What You Can Expect from Google’s New Shopping Changes
PPC Hero (Aug. 23, 2012) - Two Tips to Make the Most of Google’s Latest Results Page Change
Interactivity Marketing (Aug. 21, 2012) - Google Decreases 1st Page Organic Results
Social Marketing Forum (Aug. 18, 2012) - Display Advertising on Facebook versus Google: Who Wins?
MediaPost (Aug. 16, 2012) - SEOmoz Acquires Twitter Tool, Confirms Social-Search Alliance
Koozai Blog (Aug. 15, 2012) - PPC Click Rate Study – How Click Rate Deteriorates Depending on Ranking
The Small Business Authority (Aug. 14, 2012) - An Adwords Performance Grader for Small Business
Forbes (Aug. 14, 2012) - How to Improve Your Online Advertising Campaign
Online Marketing Institute (Aug 13, 2012) - The Future of Search: 10 Questions with Larry Kim of Wordstream
SEO Theory (Aug. 13, 2012) - How Realistic and Successful is Low Maintenance, Long-term SEO?
TechWyse Inernet Marketing Blog (Aug. 10, 2012) - Which Content Network is Better, Google or Bing?
American Express Open Forum (Aug. 6. 2012) - 5 Tips for Getting the Most Out of Online Advertising
Rocky Mountain Search Academy (Aug. 6, 2012) - The War Between Organic and Paid Search
Business Insider (Aug. 6, 2012) - Facebook vs. Google Ad Platform Battle
SalesChase Blog (Aug. 5, 2012) - Why Pay-Per-Click Ads Make Marketing Sense for High Commercial Intent Keywords
SEOmoz (Aug. 3, 2012) - Does SEO Even Work for Small Businesses?
Ghost Blog Writers (Aug. 2, 2012) - Paid Clicks Top Free Clicks for Commercial Keywords
Kairay Media Adwars (Aug. 2, 2012) - Google vs. Facebook!
PPC Associates Blog (Aug. 1, 2012) - is Google Your Biggest Competitor?
Inc. Magazine (Aug 1, 2012) - Can God Call You to Start a Business?
iStudio (Aug. 1, 2012) - Is there a War on Free Clicks?
Bristol SEO - (July 31, 2012) - WordStream Interview; Larry Kim Shares Highlights
Unbounce (July 30, 2012) - Paid Google Ads Punch Organic Search in the Face
TrendHunter (July 27, 2012) - The 'War On Free Clicks' Reveals Hidden Secrets to Traffic
GetBusy Media (July 26, 2012) - Organic vs Paid Traffic Explored
KISSmetrics (July 26, 2012) - The Inexpensive Marketing Plan
ProBlogger (July 26, 2012) - Facebook Ads or Google AdWords: Which One’s for You?
Marketing Tech Blog (July 24, 2012) - Is Paid Search Overtaking Organic Search?
Marketing Profs (July 20, 2012) - Paid vs. Organic Search: Are PPC Ads Winning the Google Click Wars?
Small Business Trends (July 20, 2012) - Google Ads May Be More Valuable Than You Thought
TheDrum (July 19, 2012) - How pay-per-click ads are taking over Google results
ValueWalk (July 19, 2012) - Click Through Rates Could Be Deciding Factor In Google’s Q2 Report
Brafton (July 19, 2012) - Paid search and SEO thrive when paired together
Search Engine Land (July 17, 2012) - Study: Clicks On Google Ads Are Double Organic Clicks For Commercial Searches
VentureBeat (July 17, 2012) - Google and sponsored search results: is there a “war on free clicks?”
Search Engine Journal (July 17, 2012) - How Google Is Killing Organic Search
Business Insider (July 17, 2012) - How Up To 85% Of Google Search Results Are Actually Paid Ads
TheNextWeb (July 17, 2012) - Google ad clicks outnumber ‘normal’ search results by 2:1 for some commercial keywords
PPC Hero (July 21, 2012) - Are PPC Ads Beating Organic Listings for Clicks?
Boy Genious Report (July 17, 2012) - Google declares war on free clicks
Yahoo News (July 17, 2012) - Trend Shifting Toward PPC in the U.S.
Fox Business (July 2, 2012) - Should Your Small Business Advertise on Facebook?
Boston Product Management Association (June 21, 2012) - How to Get your Software Product to Market
Official Microsoft Bing Ads Blog (June 21, 2012) - Yahoo! Bing Network Help Online Farm-Equipment Directory Hit Target
Dowicher Designs Blog (June 21, 2012) - In an Advertising Battle Between Facebook and Google, Who Wins?
KooZai Blog (June 20, 2012) - Facebook vs Google Display Network
Motley Fool (June 20, 2012) - Google: A Growth Company Masquerading as a Value Stock
Content Marketing Institute (June 14, 2012) - How to Build a Content Marketing Tool Set
Search Engine Watch (June 13, 2012) - Paid & Subscription-Based Keyword Research Tools
Hausman Marketing Letter (June 11, 2012) - Google Adwords: How Adwords Creates Online Success|
The Entrepreneur Blog (June 10, 2012) - Get a Free AdWords Campaign Evaluation!
Site Trail (June 6, 2012) - Google Ads Are Clicked 10 Times More Often Than Those On Facebook
Aer Icon (June 5, 2012) - The 5 Core Principles of Revenue Performance Management
Distilled (June 5, 2012) - Get Better At The Internet: 17 Pro Tips For Every Industry
Motley Fool (June 3, 2012) - Facebook: To Buy or Not To Buy?
Software Magazine (June 1, 2012) - 5 Tips for Taking Your Software Product from Prototype to Production Quality
ClickZ (June 1, 2012) - Online Advertising in the Age of Agility
Top Rank Blog (June 1, 2012) - Online Marketing News: Facebook vs. Google Ads
Motley Fool (May 30, 2012) - Where's the Beef, Facebook?
SEOmoz (May 29, 2012) - Oops, I ruined the Facebook IPO!
Marketing Land (May 29, 2012) - Facebook Should Keep Ignoring (Some) Advertisers
Ecommerce Times (May 26, 2012) - Beyond the Blame Game: Can Facebook Be Fixed?
CMS Wire (May 24, 2012) - Facebook vs Google Display Network Online Ad Smackdown: Who Comes Out On Top?
Yahoo Finance News (May 23, 2012) - How does Facebook make money?
Revenue Performance (May 23, 2012) - Facebook Ads: Not Cheap, Not Effective
Reuters (May 22, 2012) - China diversified dot-coms avoid Facebook pitfalls
Adsolut Blog Italy (May 22, 2012) - Pubblicità su Google o Facebook?
ValueWalk (May 22, 2012) - Facebook vs. Google: The War of Ads
T3N Germany (May 22, 2012) - Facebook vs. Google: Duell der Ad-Giganten
NewsTex (May 21, 2012) - Facebook Advertising vs. Google Display Network
Website Magazine (May 21, 2012) - Report Puts Facebook, Google Ad Values on Display
Technology Spectator (May 21, 2012) - The Facebook-Google Ad War
Website Magazine (May 21, 2012) Report Puts Facebook, Google Ad Values on Display
Lonely Brand Blog (May 21, 2012) - Wall Street LOLs at Facebook IPO
Internet Marketing News Watch (May 21, 2012) - Report Puts Facebook, Google Ad Values on Display
Information Week (May 21, 2012) - 4 Ways Facebook Can Woo SMBs
MediaPost (May 21, 2012) - The Search Expert Who Bought And Sold Facebook Stock
Celt Digital (May 21, 2012) - After last week’s IPO, Facebook advertising – does it work?
c:rae-tive (May 21, 2012) - Are Facebook Ads Effective? One Would Second Guess
Trend Hunter (May 20, 2012) - The 'Facebook IPO: Can it Beat Google?'
CBC - Canadian Broadcasting Corporation (May 18, 2012) - Facebook closes just above $38 IPO price
CNN (May 18, 2012) - Google y Facebook pelean por anunciantes. El producto eres tú
Bulldog Reporter (May 18, 2012) - Does Facebook Advertising Actually Work? WordStream Shows Google Offers More
MSN (May 18, 2012) - Facebook goes public at $42
Vator News (May 18, 2012) - Facebook closes debut day just pennies above IPO price
Wall St. Cheat Sheet (May 18, 2012) - Facebook, What Happened?
Wall St. Cheat Sheet (May 18, 2012) - Why GM Opted Out of Facebook - Should You?
Billboard (May 18, 2012) - 5 Reasons Why Facebook Won't Spend its IPO Money on the Music Business
The Register (May 18, 2012) - WordStream: Facebook Ads are Very Boring and not Very Imaginative
Wealth Daily (May 18, 2012) - Facebook IPO Hype: Buy When the Sky is Falling
Information Week (May 18, 2012) - Facebook's History: From Dorm To IPO Darling
Financial Times (May 18, 2012) - Facebook IPO in numbers
Huffington Post (May 18, 2012) - Facebook goes public any minute
Motley Fool (May 18, 2012) - Psst! What if Facebook shares are actually cheap?
Metro Newspaper (May 18, 2012) - GM pulls facebook advertising (South Africa)
PC World (May 18, 2012) - General Motors dejará de pagar por publicidad en Facebook (Mexico)
Xinhua - Official News Agency of China (May 17, 2012) - Facebook身未動價已漲 股東賺瘋 -
ABC News (May 17, 2012) - Facebook prices its IPO at $38, could raise $16 billion
Jalopnik (May 17. 2012) - GM Will Remove $10 Million Worth Of Ads From Facebook
Branding & Marketing (May 17, 2012) - When Should You Advertise on Facebook Over Google?
Being Your Brand (May 17, 2012) - Who Has the Better Ad Network? Facebook Vs. Google
TechJournal (May 17, 2012) - Why did GM drop its Facebook advertising?
The Star Tribune (May 17, 2012) - Google Totally Blows Facebook Away
Examiner (May 17, 2012) - Was GM's Facebook ad failure GM's or Facebook's fault?
Huffington Post (May 17, 2012) - Facebook Ads: Can They Beat Google?
Reuters (May 17, 2012) - GM Pulled Ads From Facebook After Social Network's Failed Pitch: Report
State of Search (May 17, 2012) - Facebook IPO: Can It Beat Google?
WebProNews (May 17, 2012) - More Arguments That Facebook Ads Are Shoddy
The Takeaway (May 17, 2012) - Facebook vs. Google: The Ad Model Cage Match
More About Advertising (May 17, 2012) - Wordstream research reveals why GM pulled $10m adspend from Facebook
WebRazzi (May 17, 2012) - Borsa arefesindeki Facebook’un reklam performansı ne durumda? (Turkey)
StayWyse (May 17, 2012) - Facebook Advertising VS Google Advertising
Business Spectator (May 17, 2012) - GM ad withdrawal casts shadow over Facebook IPO
Vator News (May 17, 2012) - Analysts still find Facebook doesn't match up with Google's Ad Network, Spells Trouble
Washington Post (May 17, 2012) - Is Facebook really a good business?
TheDrum (May 16, 2012) - Facebook Research illustrates advertising underperformance
Computing.co.uk (May 16, 2012) - Facebook advertising failing to click with users, According to new Study
CIO Magazine (May 16, 2012) - Why Facebook Marketing Doesn't Work
Les Affaires (May 16, 2012) - GM porte un dur coup à Facebook (France)
ABC News (May 16, 2012) - Facebook's IPO, From an Adman's Perspective
French Web (May 16, 2012) - Publicité Online : Facebook vs Google, le Match! (France)
Lupa: (May 16, 2012) - GM přestal inzerovat na Facebooku (Czech Republic)
VentureBeat (May 16, 2012) - Are Facebook Ads Really that Bad?
Adverblog (May 16, 2012) - Google Beats Facebook Media
IDG News Service (May 16, 2012) - GM Will Stop Paying for Ads on Facebook - Because They Don't Work
Radio Taiwan International (May 16. 2012) - 臉書IPO在即 驚傳通用擬撤廣告
Performance Marketing Insider (May 16, 2012) - Facebook vs Google Ads
Financial Times Deutschland (May 16, 2012) - Facebook verliert großen Werbekunden
In Auto News (May 16, 2012 ) - GM ad Withdrawal puts Facebook in Dilemma
Forbes (May 16, 2012) - Facebook: Facing the Facts
Fox Business (May 16, 2012) - Time for Facebook to Grow Up
Minyanville (May 16, 2012) - Should Investors Be Concerned If More Advertisers Abandon Social Networks?
PC World (May 16, 2012) - GM Will Stop Paying for Ads on Facebook - Because They Don't Work
USA Today (May 16, 2012) - Facebook must change after IPO
The Week UK (May 16, 2012) - Facebook worth $105bn? Not if you Believe Advertisers
The Economist (May 16, 2012) - Facebook's Flotation The final Countdown
New Zealand Herald (May 16, 2012) - GM to pull ads from Facebook - Report
PC Advisor UK (May 16, 2012) - Do Facebook ads work? Apparently, not Really
PC Magazine (May 16, 2012) - After GM Loss, Can Facebook Compete in the Ad Game?
Search Engine Journal (May 16, 2012) - Why Did GM Drop Facebook Advertising?
Silicon Republic (May 16, 2012) - Facebook can’t beat Google at the Advertising Game
PC World (May 16, 2012) - Why Facebook Marketing Doesn't Work for GM
Washington Post (May 16, 2012) - Why Facebook ads are Different
Network World (May 16, 2012) - Facebook Ads Don't Work
ComputerWorld (May 16, 2012) - OOPS! GM drops Facebook ads: They don't work
ABC News (May 16, 2012) - Facebook's IPO Means What For You?
News24 (May 16, 2012) - GM pulls ads from Facebook
Web Analytics World (May 16, 2012) - Targeting Marketing
The Register UK (May 16, 2012) - Why GM slammed the brakes on its $10m Facebook ads
The Guardian UK (May 16, 2012) - Five reasons not to buy Facebook shares
Marketing Land (May 15, 2012) - Ahead Of IPO, GM Drops Facebook Ads; Forrester Warns Other Companies May Follow
Mashable (May 15, 2012) - Can Facebook Ads Ever Beat Google?
CNN (May 16, 2012) - Ad War: Google versus Facebook
Wall St. Journal (May 15, 2012) - Google Ads Seen as More Effective Than Facebook’s
The Atlantic (May 15, 2012) - People Click on About One of Every 2,000 Facebook Ads They See
Mashable (May 15, 2012) - Can Facebook Ads Ever Beat Google?
Tech Economy (May 15, 2012) - Facebook vs Google, sfida sull’advertising (Italy)
MediaPost (May 15, 2012) - Facebook Needs Open Ad-Targeting Formats To Succeed
Daily Finance (May 15, 2012) - Psst! What if Facebook Is Actually Cheap?
TheNextWeb (May 15, 2012) - GM to drop Facebook advertising, citing poor results
BizReport (May 15, 2012) - Forecast: Social Media Revenues to reach $9.8 billion but will ROI measure up?
Adotas (May 15, 2012) - Can Facebook Ads Beat Google?
Boston Herald (May 15, 2012) - Study: Google ads work better than Facebook Ads
Business Insider (May 15, 2012) - DATA: Google Totally Blows Away Facebook On Ad Performance
USA Today (May 15, 2012) - GM to stop buying ads on Facebook?
Wall Street Journal (May 15, 2012) - Google Ads Seen as More Effective Than Facebook’s
AFP Agent-France-Presse (May 15, 2012) - GM to pull ads from Facebook
International Business Times (May 15, 2012) - Analysts Urge Facebook To Satisfy Advertisers More Amidst IPO
ValueWalk (May 15, 2012) - Study: Google Inc (GOOG) Ads Crush Facebooks’
WebProNews (May 15, 2012) - Facebook or Google: Who Wins at Advertising?
The Atlantic (May 15, 2012) - People Click on About One of Every 2,000 Facebook Ads They See
Fast Company (May 15, 2012) - Social Ad Spending To Reach $10B Soon, But How Much For Facebook?
Whole Brain Marketing Blog (May 10, 2012) - Walker v. Barrett: Can Social Media Activity Predict The Winner
PPC Blog (May 4, 2012) - 5 AdWords Tips from PPC Masters
CMS Wire (Apr. 25, 2012) - Navigating WordStream's Internet Marketing 150
Fast Company (Apr. 19, 2012) - The Environmental Impact Of Your Googling
Shoe String Venture (Apr. 5, 2012) - WordStream: Automating AdWords Expertise for Small and Mid-sized Businesses
Search Engine Land (Mar. 16, 2012) - Using Wordstream’s AdWords Performance Grader For An Instant Audit
The Guardian UK (Mar. 16, 2012) - Total US newspaper industry's revenue less than Google's alone
Intuit Small Business Blog (Feb. 29, 2012) - Should Your Small Business Buy Pay-Per-Click Advertising?
Search Engine Watch (Jan. 30, 2012) - AdWords Performance Grader Tool Touts More Accurate PPC Data Reports
CNET (Jan 24, 2012) - Google's biggest AdWords customers might surprise you
Search Engine Watch (Jan. 23, 2012) - How Google Made $37.9 Billion in 2011
Wall St. Journal (Jan 23, 2012) - Google Leans on Rivals for Revenue
American Express Open Forum (Jan 18, 2012) - Why Small Businesses Should Care About SOPA









