WordStream PPC Advisor Pricing

WordStream PPC Advisor is an innovative platform for creating, managing and fine-tuning paid search campaigns. All our monthly service plans provide full access to a complete suite of time-saving PPC tools. Pricing is based on your monthly PPC spend.
Most Popular Best Value 25% Discount!
 Month to MonthStandardAnnual Pre-Pay
CommitmentMonth to month6 months1 year
Small BusinessSearch spend: up to $10,000/mo$399/mo$299/mo$2,700/yr($225/mo)
ProfessionalSearch spend: $10,000-$25,000/mo$599/mo$499/mo$4,500/yr($375/mo)
EnterpriseSearch spend: above $25,000/mo$1,199/mo$999/mo$9,000/yr($750/mo)
Setup FeesNoneNoneNone

All Plans Include:

  • Easy-to-use Campaign Builder and Ad Group Builder
  • Proactive, money-saving alerts
  • Access to our trillion-keyword database
  • Full AdWords integration
  • Quality Score management tools
  • Negative keyword tools
  • Time-saving search query tools
  • Two software training sessions
  • Ongoing email support
  • 24-hour or less response time on business days

WordStream PPC Advisor Add-On Options

We want you to get the most out of WordStream right out of the gate, so let us help you select the best startup and support plans for your needs. Each plan is individually catered to your business and includes a complete customized WordStream tutorial with an experienced account manager.

Need help selecting your plan? Call us at 855-WORDSTRM (855-967-3787) for a free consultation.

Additional Support Options
Premier Support
$100/mo
In addition to our ongoing email support provided with all plans, with Premier Support you get:
  • Ongoing phone support from a dedicated Customer Success Representative
  • 2-hour response time on business days
  • Monthly call with a Certified Google AdWords Professional
  • Monthly account review with a Certified Google AdWords Professional
JumpStart Lite
$1,950
*One time fee
JumpStart Lite is a six-week training program for advertisers who need a little extra help getting up to speed. A Google Certified expert will help you learn PPC best practices and the strategies you need for a well-tuned account.
  • 6 week engagement
  • 6 Software training sessions
  • PPC Campaign execution and consulting by a Certified Google AdWords Professional
  • Keyword Strategy
  • Account Structure
  • Ad Text Best Practices
  • Landing Page Optimization Recommendations
JumpStart
$2,999
*One time fee
Do you need a little more help getting started with PPC? Looking for expert assistance while you learn the ropes? Try out our JumpStart training program: WordStream’s Google Certified experts will work with you to teach you how to structure your account and apply best practices. By the end of your 12 weeks of training, you’ll have a well-designed AdWords account and the knowledge you need to move forward for optimal success.
  • 12 week engagement
  • 8 Software training sessions
  • PPC Campaign execution and consulting by a Certified Google AdWords Professional
  • Keyword Strategy
  • Account Structure
  • Ad Text Best Practices
  • Landing Page Optimization Recommendations
  • Budget Allocation
  • Bidding Strategy
  • Basic Reporting Template

Frequently Asked Questions

What are my billing options? Is there an annual contract? WordStream has a variety of plans to suit your needs.

  • We offer a month-to-month plan that requires no commitment and can be cancelled at any time (we ask for 30 days’ notice). 
  • We believe that it can take six months to significantly improve your campaigns, drive higher Quality Scores and get the most out of our platform. Our most popular plan aggressively discounts the monthly costs in exchange for a six-month commitment. You are still billed month to month; no pre-payment is required.
  • Lastly, we offer a highly discounted annual plan that requires payment for the year up-front. 

If I choose the most popular plan (six-month commitment), what happens after that six-month period is over? After six months, your plan reverts to a simple month-to-month plan that can be cancelled at any time with 30 days’ notice. You will continue to pay the discounted monthly price. Consider it our way of saying thanks for your continued loyalty to WordStream.

If I choose the annual pre-paid plan, what happens after that one-year period is over? Your plan will renew for another year, at the same price, on the one-year anniversary date. If you wish to switch to one of our other plans, you can elect to do so with 30 days’ notice prior to your anniversary date. If you do choose to change your plan at that point you will continue to pay the discounted monthly price. Consider it our way of saying thanks for your continued loyalty to WordStream.

Can I start with the month-to-month plan and change to a longer commitment at any time? Yes. You are welcome to move to another plan with discounted pricing at any time.

Are there any additional costs included to start working with WordStream PPC Advisor? We want you to be successful leveraging our platform. To make sure you get off on the right foot, WordStream will provide you with two FREE sessions with one of our AdWords Specialists. We offer additional startup options for those who need a little more help getting their account set up. Learn more about our start-up plans.

What happens if my PPC spend fluctuates from month to month? It's OK if your spending fluctuates; WordStream is happy to accommodate the variability in your PPC programs. Your monthly payment will be determined by the total spend in each payment period.

Is there a discount for annual plans? Yes! Our annual (pre-paid) plans are discounted by approximately 25%.

How does your pricing compare with other solutions? Most PPC management solutions base their pricing on a pure percentage of your PPC spend. WordStream's pricing tiers are designed to help you establish a predictable platform cost.

I'm an agency. Do you have any special offers for agency accounts? Yes! Agencies get the benefit of an unlimited number of accounts and they are billed based on the aggregated total of all their accounts on a monthly basis. Please call for special agency pricing.

How do I cancel my account? Simply notify us that you'd like to cancel. We ask for a 30-day notice before your next billing period.

I have more questions. Who do I ask? Call us toll free at 855-WORDSTRM (855-967-3787), Monday through Friday, 9 AM–5 PM EST. 

We look forward to working with you!

 
 
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