Off-page SEO efforts are search engine optimization efforts external to a site, such as link building, social media, and keywords in inbound link [1] anchor text [2].
Off-page SEO efforts are search engine optimization efforts external to a site, such as link building, social media, and keywords in inbound link [1] anchor text [2].
Links:
[1] http://www.wordstream.com/inbound-links
[2] http://www.wordstream.com/anchor-text