Larry Kim founded WordStream in 2007. He bootstrapped the company by providing internet consulting services while funding/managing a team of engineers and marketers to develop and sell software for search engine marketing automation. In August of 2008 he secured a 4M Series A investment [1] from Sigma Partners.
Today he serves as company CTO and is a contributor to both the product team and marketing teams. Larry practices photography [2] in his spare time.
You can follow Larry on Twitter [3] and Google+ [4].
Biography
Larry's background has been in software engineering, software product management, and Internet Marketing (particularly PPC, SEO and Social Media Marketing), for several widely-used software productivity tools over 10 years. Larry's prior roles include:
- Director of Marketing, DataDirect Technologies.
- Director of Marketing, Altova.
- Various Software Engineering & Search Engine Marketing Consulting Jobs
Additionally, Larry is the author of 4 Award-Winning Books [5] on Software Development, and a blogger for the SEOmoz blog [6], the Wordstream Blog [7], Search Engine Journal [8], Marketing Profs [9], Search Engine Watch [10], Small Biz Trends [11], Search Engine Land [12], Forbes [13], Inc. Magazine [14], Online Marketing Institute [15], MediaPost [16], Marketing Land [17], Hubspot [18], and dozens of other business, technology, and internet marketing publications.
Larry is the most influential PPC expert in 2013 [19] according to the PPC Hero Blog.
Education
Larry received a B.Sc. Electrical Engineering (Honors) from the University of Waterloo, in Waterloo, Canada.
Industry Conferences
Larry is a frequent speaker at search marketing industry conferences including the following recent and upcoming events.
- May 15, 2013 - Interactivity Digital [20]
- April 8, 2013 - PPC Hero Conference [21]
- March 11, 2013 - SMX West 2013 Search Marketing Expo [22]
- December 8, 2012 - Media Post Search Insider Summit [23]
Search Marketing Thought Leadership
Larry writes frequently about Paid Search, Organic Search, Social Media Marketing, Entrepreneurship, and Software Development topics. The following is a partial list of interviews and articles that Larry has worked on.
PPC Hero Blog (June 19, 2013) - The Top 25 Most Influential PPC Experts [19]
Search Engine Journal (June 14, 2013) - Why New AdWords Image Extensions Will Steal All Your Leads [24]
Search Engine Land (June 13, 2013) - Hey, PPC Managers: Stop Being So Lazy! [25]
QualityScores.com (June 10, 2013) - Why I Optimize for Quality Score [26]
Search Engine Land (June 7, 2013) - Reactions to Google AdWords Image Extensions [27]
Marketing Pilgrim (June 6, 2013) - Google Adds Photo Extensions to AdWords [28]
BizWisdom (June 6, 2013) - Why the Image Extension Beta is the Most Important AdWords Feature Ever [29]
MediaPost (June 5, 2013) - PLAs Taking 80% Of Search Results Page [30]
HubSpot Blog (June 5, 2013) - Enhanced Campaigns: How to Optimize AdWords Campaigns for Desktop AND Mobile [31]
Marketing Land (May 31, 2013) - The Changing Definition of Inbound Marketing and Why SEOs and SEMs Should Care [32]
The Motley Fool (May 29, 2013) - Is Google Getting Frothy? [33]
Search Engine Land (May 30, 2013) - Will Enhanced Campaigns Drive CPC's Down [34]
MediaPost (May 29, 2013) - What Yahoo's $1.1B Tumblr Bet Says About The Future Of Search Marketing [35]
The Search Agents (May 28, 2013) - Stop Calling Tablets Mobile Devices [36]
Forbes (May 23, 2013) - Is Tumblr Going to Be Yahoo's YouTube [37]
Search Engine Journal (May 23, 2013) - 5 Things You Need To Know About AdWords New Keyword Planner [38]
MemeBurn (May 22, 2013) - Undervalued Display Ads, mobile; How Tumblr Will Earn Yahoo Billions [39]
Interactivity Digital (May 21, 2013) - 25 Quotables from #ID2013 Conference [40]
The Wall St. Journal (May 21, 2013) - Tumblr’s $1.1 billion sale to Yahoo [41]
Search Engine Land (May 20, 2013) - Try Your Luck at Winning the AdWords Jackpot [42]
Unbounce (May 10, 2013) - 10 Quality Posts That Will Help Boost Your PPC Quality Score [43]
Storecoach (May 10, 2013) - Coach’s SEO Highlight Reel [44]
Jeff Jordan's Blog (May 9, 2013) - Godzilla vs. Mothra, The Sequel [45]
Search Engine Land (May 8, 2013) - How To Use the New Keyword Planner [46]
The Wall St. Journal (May 6, 2013) - The Search For Mesothelioma Clients Intensifies on Web [47]
Small Business Trends (May 1, 2013) - The Top Secret Way to Save 50% on AdWords [48]
Hodges & Company (April 27, 2013) - What You Should Know About Quality Score [49]
Clarity Ventures (April 26. 2013) - Google AdWords Copywriting - Every Word is Important [50]
Search Engine Journal (April 25, 2013) - The Importance of Quality Score in 2013 [51]
MarketingProfs Daily Fix Blog (April 22, 2013) - The Poorly Run AdWords Account: An eBay Case Study [52]
Portent (April 9, 2013) - Better Quality Score = Better Results? [53]
TheDrum (April 4, 2013) - As six EU countries target Google over its data policy - should Google be nervous? [54]
Marketing Magazine UK (March 26, 2013) - eBay Paid Search Fails to Hit the Mark [55]
Social Media Today (March 26, 2013) - How Does Google Make Money From Mobile [56]
SEOmoz (March 26, 2013) - 5 Mobile SEO Tips from the Google AdWords Team [57]
eCommerce Times (March 25, 2013) - Marin Software Rocks Wall St. [58]
MediaPost (March 25, 2013) - Combining Real-Life Events With Search Marketing Without Ruining Quality Scores [59]
Rimm-Kaufman Group (March 22, 2013) - What eBay’s Test Results Teach Us [60]
Quartz (March 20, 2013) - Are search ads a waste of money? Why eBay’s controversial study doesn’t matter that much [61]
Koozai (March 20, 2013) - Over 100 Game Changing PPC Strategies From 12 Experts [62]
Small Biz Trends (March 19, 2013) - 5 Lessons You Can Learn from eBay’s AdWords Disaster [63]
Seer Interactive (March 18, 2013) - Looking for a Good Response to eBay’s Paid Search Opinions? [64]
Search Engine Journal (March 16, 2013) - Grading Google’s Top 20 Mobile Products [65]
Search Engine Journal (March 15, 2013) - How Not to Run a PPC Campaign, Inspired by eBay’s AdWords #Fail [66]
ECommerce Bytes (March 15, 2013) - Google Defends Ad Program in Response to eBay Report [67]
AdExchanger (March 15, 2013) - AdBlock Blocked; More Mozilla Cookies [68]
Search Engine Roundtable (March 14, 2013) - Clearly eBay Needs New AdWords Specialists [69]
Search Engine Land (March 14, 2013) - AdWords “Ineffective” Says eBay, Google “Meta-Pause Analysis” Contradicts Findings [70]
Adotas (March 13, 2013) - Google Shopping Goes Mobile [71]
Bloomberg (March 11, 2013) - Google Benefits as Priceline Outspends Expedia on Web Ads: Tech [72]
The Big Picture (March 11, 2013) - Google's Mobile Business [73]
Web Analytics World (March 11, 2013) - How does mobile make Google money? [74]
Small Biz Trends (March 12, 2013) - Time For Small Businesses to Take Mobile Seriously [75]
State of Search (March 12, 2013) - How Google Makes its Mobile Money [76]
Marketing Profs (March 9, 2013) - Google's Top 20 Mobile Products (and How It Monetizes Them) [77]
PPC Hero (March 8, 2013) - Infographic: How Google Makes Money From Mobile [78]
ValueWalk (March 8, 2013) - How Google Inc. (GOOG) Monetizes Mobile [79]
Business Insider (March 8, 2013) - iOS Dominates Android Among Airline Passengers [80]
Search Marketing Standard (March 8, 2013) - Five For Friday [81]
B&T (March 7, 2013) - Google Gets Serious About Mobile [82]
Search Engine Land (March 7, 2013) - Google’s Mobile World, From Ads To Apps To Android [83]
Inc. Magazine (March 6, 2013) - Google's 10 Best Mobile Apps [84]
MemeBurn (March 6, 2013) - Check Out How Google Makes Money From Mobile [85]
The Inquisitr (March 6, 2013) - Google Mobile And The Money Machine: How Search And Platform Development Earns Billions [86]
MediaPost (March 6, 2013) - Mapping Google's Apps, How They Make Money [87]
Kelsey Group (March 6, 2013) - Unpacking Google's Mobile Ad Options [88]
Adotas (March 6, 2013) - How Google Makes Money from Mobile [89]
VentureBeat (March 6, 2013) - The 20 Ways Google Makes Money from Mobile [90]
IntoMobile (March 6, 2013) - Infographic: How Google Monetizes off of Mobile [91]
TheDrum (March 6, 2013) - Google’s mobile profit streams charted [92]
Everything PR (March 6, 2012) - How Google “Won’t” Be Killed Off by Mobile Search [93]
Marketing Pilgrim (March 6, 2012) - Infographic Gives Google’s Mobile Push High Marks [94]
Search Engine Land (March 4, 2013) - How Adwords Enhanced Campaigns Can Be Used To Promote Your Mobile App [95]
WebProNews (March 1, 2012) - Google Launches New Mobile App Download Ad Format [96]
MediaPost (Mar. 1, 2012) - Google's Motorola Hires Former Apple Exec Kawasaki [97]
Search Engine Journal (Mar. 1, 2012) - Are Search Engine Marketers Warming Up to Enhanced Campaigns [98]
Search Engine Land (Feb. 28, 2012) - The Real Reason Why Google Is Dropping The Tablet vs. Desktop Distinction [99]
Small Biz Trends (Feb. 28, 2012) - 5 Surprising Mobile Search Statistics and Facts [100]
Online Marketing Institute (Feb 26, 2012) - How to Use the New Google Offer Extensions in AdWords [101]
Small Biz Trends (Feb, 25, 2012) - Are Google AdWords Offer Extensions Right for Small Businesses? [102]
Web Pro News (Feb. 22, 2013) - The Latest In Google’s Plot Against Groupon [103]
MediaPost (Feb. 22, 2013) - AdWords Enhances Campaigns: Teams Coupons, Search Ads [104]
Search Engine Watch (Feb. 22, 2013) - 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices [105]
Memeburn (Feb. 22, 2013) - Adwords Offer Extensions Google’s plan to kill Groupon [106]
TheDrum (Feb. 22, 2013) - Google integrates Daily Deal offer into AdWords in bid to kill Groupon [107]
Business Insider (Feb. 22, 2013) - Google Is Making Moves To Seriously Disrupt Groupon [108]
Search Engine Land (Feb. 22, 2013): Google Quietly Rolls Out New Offer Extensions in AdWords [109]
Dow Jones Newswire (Feb. 21, 2013) - Google Showing More Deal Offers Inside Search Ads [110]
VentureBeat (Feb. 21, 2013) - Google’s Offer Extensions rolling out within a week, integrating deals with search [111]
Portent (Feb. 20, 2013) - AdWords Enhanced Campaigns – PPC Hangout [112]
Inc Magazine (Feb. 15, 2013) - Reality Check: 5 Entrepreneurial Myths Busted [113]
PPC Hero (Feb. 14, 2012): Are Enhanced Campaigns Going to Ruin Your PPC Accounts? [114]
Performance Marketing Insider (Feb. 13, 2013) - Google Finds a Fix for Mobile CPC Dilemma with Enhanced Campaigns [115]
Forbes (Feb 12, 2013) - Google: How They Just Fixed Their Mobile CPC Problem [13]
aimClear Blog (Feb 11, 2013) - 25 SRSLY Clutch Google AdWords Enhanced Campaign #PPC Blog Posts [116]
Search Engine Land (Feb. 11, 2013) - Making The Case In Favor Of Enhanced Campaigns [117]
Boston Globe (Feb. 11, 2013) - 5 steps to paid search marketing success [118]
Rethink Wireless (Feb. 11, 2013) - Google upgrades AdWords for mobile [119]
BusinessInsider (Feb. 8, 2013) - Here's The Real Reason Google Changed Its Mobile Search Rules [120]
VentureBeat (Feb. 8, 2013) - Google announces ‘biggest change to AdWords in 5 years:’ mobile is now baked in [121]
ClickZ (Feb. 8, 2013) - PPC Pro - You're Being Replaced [122]
Wired Magazine (Feb. 8, 2013) - Google Upgrade Is a Tidal Wave for Advertisers [123]
PC World (Feb. 8, 2013) - Google rolling out AdWords management for multiple devices [124]
Search Engine Watch (Feb. 8, 2013) - AdWords Enhanced Mobile Campaigns: 5 Things PPC Marketers Need to Know [125]
InformationWeek (Feb. 8, 2013) - Google Updates AdWords For Mobile Era [126]
WebProNews (Feb. 8, 2013) - What Google’s Enhanced Campaigns Mean For Small Businesses [127]
TGDaily (Feb. 8, 2013) - Google courts mobile campaigns with AdWords changes [128]
ComputerWorld (Feb. 8, 2013) - Google rolls out AdWords management for multiple devices [129]
International Business Times (Feb. 8, 2013) - Google Devises New Mobile Click Ad Concept For Itself As Well As Yahoo [130]
InsiderMonkey (Feb. 8, 2013) - A Google Inc (GOOG) Change that is Going Unnoticed [131]
Ecommerce Times (Feb. 8, 2013) - Yahoo, Google Buddy Up for Display-Ad Deal [132]
ITWorld (Feb. 8, 2013) - Google plans to upgrade all AdWords campaigns in mid-2013 [133]
Search Engine Journal (Feb. 7, 2013) - Google Announces Big Changes to Mobile Campaign Management [134]
Forbes (Feb. 7, 2013) - In Big Shift, Google Aims To Boost Mobile Ad Campaigns - And Its Own Revenues [135]
Small Biz Trends (Feb. 7, 2013) - New AdWords Enhanced Campaigns: 5 Things Small Businesses Need to Know [136]
Business Insider (Feb. 7, 2013) - Google Just Blasted Away The Wall Between Desktop And Mobile Ads [137]
Search Engine Land (Feb. 7, 2013) - The Big AdWords Update: Enhanced Campaigns Puts The Focus On Mobile [138]
Marketing Profs (Feb. 7, 2013) - Mobile Search Advertising Just Got Way Easier: AdWords Enhanced Campaigns [139]
Washington Post (Feb. 7, 2013) - Google’s changes to mobile advertising could fix company’s major problem [140]
Wall St. Journal (Feb. 7, 2013) - Google Acts to Raise Mobile-Ad Prices [141]
MediaPost (Feb. 7, 2013) - New Google Tool Combines Desktop, Mobile Ads [142]
Adotas (Feb. 7, 2013) - Today’s Burning Question: Google AdWords Enhanced Campaigns [143]
GoMoNews (Feb. 7, 2013) - WordStream comments on Google’s new Enhanced Campaigns [144]
Smart Company (Feb. 7, 2013) - Changes to Google AdWords "a big win" for small business [145]
Screenwerk (Feb. 7, 2013) - Google Responds to Rise of Multiscreenwelt with AdWords Campaign Enhancements [146]
Search Engine Land (Feb. 5, 2013) - Live @SMX West: Forget What You Know About Paid Search [147]
Marketing Profs (Feb 1, 2013) - Four Seasonal Keyword Research Tips [148]
Search Engine Journal (Feb 1, 2013) - Buffalo Chicken Dip Wins the Search Engine Super Bowl by a Landslide! [149]
Business Software (Jan 28, 2013) - WordStream Helps You Breathe New Life into Your Search Marketing [150]
MediaPost (Jan. 28, 2013) - BlackRock Sinks $80 Million Into Twitter [151]
Bank of America Small Business (Jan 24, 2013) - E-commerce Best Practices: How to Maximize Online Sales [152]
Business Insider (Jan 23, 2013) - 5 Ad Execs Tell Us What They Really Think Of Facebook's Graph Search [153]
eCommerce Times (Jan. 23, 2013) - Google Posts Gangbuster Growth in Q4 [154]
TheDrum (Jan 23, 2013) - Despite first $50bn year, Google sees ad revenue growth slow during Q4 [155]
MemeBurn (Jan 23, 2013) - Google Q4 results completely crush analyst expectations [156]
MediaPost (Jan. 18, 2013) - Online Landscape: Marketers Should Watch Google, Macro Trends [157]
USA Today (Jan. 16, 2013) - Facebook's Graph Search is in search of ads [158]
Fox Business (Jan 16, 2013) - Will Graph Search Actually Help Facebook? [159]
The Guardian (Jan. 16, 2013) - Facebook Graph Search: how the industry rates it [160]
The Drum (Jan 16, 2013) - Reaction to Facebook's Graph Search announcement - what does it mean for Facebook? [161]
Marketing Charts (Jan 16, 2013) - 1% of US Google Advertisers Generate 80% of Clicks; Study Methodology Questioned [162]
Adotas (Jan. 16, 2013) - Reaction to Facebook’s New Search Feature [163]
CiteWorld (Jan. 15, 2013) - How Facebook's new search tool could also help businesses [164]
WebProNews (Jan 15, 2013) - No New Ads With Facebook Graph Search, But Sponsored Results Aren’t Going Away [165]
Boston Business Journal (Jan. 8, 2013) - Fast-growing WordStream aims to make SMBs shine on Google ads [166]
Search Engine Watch (Dec. 31, 2012) - 10 Reasons Why Public Relations is a ‘Must-do’ for SEO in 2013 [167]
MediaPost (Dec. 28, 2012) - 2013 Predictions From Online Ad, Marketing Experts [168]
Search Engine Watch (Dec. 17, 2012) - Estimating the Impact of iOS 6 Organic Search Data Loss & Relabeling [169]
TopRank Blog (Dec. 12, 2012) - B2B Lead Gen & Social Media Marketing Wins with Sequenced Content [170]
Daily Titan (Dec. 5, 2012) - Bieber Lost Top Spot to Psy [171]
American Banker (Dec. 1, 2012) - Pouring Money Into Google Ads [172]
Search Engine Journal (Nov. 30, 2012) - Top 10 SEO Blockbusters on Twitter this November [173]
PPC Hero (Nov. 29, 2012) - The 8 Metrics That Matter For PPC [174]
AdAge (Nov. 28, 2012) - 'Gangnam' Close to Billion Views; China Takes Down Artist Ai Weiwei's Version [175]
Social Media Today (Nov. 28, 2012) - The Top 22 Viral Marketing Tactics You Need in 2013 [176]
Horse Talk (Nov. 26, 2012) - Psy’s horse dance video days away from 1 billion mark [177]
Fast Company (Nov. 26, 2012) - Oppa! South Korean Rapper Psy's Gangnam Style Ousts Justin Bieber's Baby [178]
PopCrush (Nov. 26, 2012) - Psy’s ‘Gangnam Style’ Video Breaks Justin Bieber’s YouTube Record [179]
TechSpot (Nov 26, 2012) - Psy's 'Gangnam Style' video sets multiple records on YouTube [180]
Zap2It (Nov. 25, 2012) - 'Gangnam Style': Psy breaks Justin Bieber's record for most watched YouTube video in history [181]
CNET (Nov. 24, 2012) - 'Gangnam Style' slays Bieber, becomes most-watched vid [182]
memeburn (Nov 24, 2012) - Gangnam Style overtakes Bieber, is most watched video in YouTube history [183]
Business Insider (Nov. 24, 2012) - Should Advertisers Be Angry When Facebook Sells Their Fans To The Competition? [184]
Search Engine Journal (Nov. 24, 2012) - Social Magic: How Psy’s Gangnam Style Beat Justin Bieber on YouTube [185]
Forbes (Nov. 24, 2012) - PSY's Gangam Style Tops Bieber's Baby To Become Most Viewed YouTube Video Ever [186]
Film Industry Network (Nov. 24, 2012) - World record: PSY Gangnam style is the biggest music video ever [187]
memeburn (Nov. 15, 2012) - How Google Made Their Ad Money [188]
MediaPost (Nov. 14, 2012) - A View of Clicks and Conversions [189]
Top Rank Blog (Nov. 9, 2012) - Online Marketing News: The Google Economy, Google Moving Search Options [190]
Inc. Magazine (Nov 7, 2012) - How Google's Page Redesign Could Affect Your Business [191]
WebProNews (Nov 8, 2012) - Google Changes Up The Search Results Page [192]
Internet Retailer (Nov. 7, 2012) - Google redesigns its search engine results pages [193]
MediaPost (Nov 7, 2012) - Analyzing Google's Search Results Page Changes [194]
Washington Post (Nov 6, 2012) - Can search results, online advertising, likes and follows predict an election? [195]
Search Engine Watch (Nov 6, 2012) - Google, Bing & Yahoo Tracking the 2012 Presidential Election Results [196]
Search Engine Land (Nov. 6, 2012) - Can Search Queries And Social Data Predict The Presidential Election Outcome? [197]
The Guardian UK (Nov. 5, 2012) - Does Google really need news media content? [198]
MediaPost (Nov 5, 2012) - Will Search, Online Sentiment Predict Obama's Reelection? [199]
Marketing Profs (Nov. 2, 2012) - The Google AdWords Economy: CPCs, CTRs, Ad Impressions, Conversion Rates [200]
State of Search (Nov. 2, 2012) - Where Does Google’s 100 Million $ Per Day Come From? [201]
Hotel Marketing (Nov. 2, 2012) - Google AdWords in Travel: High CTR but Lower Conversions [202]
Search Engine Land (Nov. 1, 2012) - Data: Only 5 Percent Of Search Advertisers Follow Mobile Best Practices [203]|
Unbounce (Nov 1, 2012) - 24 Hours in the Google Economy – 2012 Stats [204]
Hubspot (Nov. 1, 2012) - An Industry Breakdown of Google's $100 Million Per Day Advertising Revenue [205]
SEOmoz (Nov 1, 2012) - 5 Killer SEO Insights from Analyzing a Billion Dollars in AdWords Spend [206]
Travel News (Nov. 1, 2012) - Google AdWords gets stronger, but travel keywords struggle with conversion [207]
CMSWire (Nov. 1, 2012) - Google's AdWords Bringing in $100 Million Per Day [208]
ValueWalk (Nov. 1, 2012) - Silver Lining In Google’s “Disappointing” Q3 Earnings Numbers [209]
Mashable (Oct. 31, 2012) - University of Phoenix, Ask.com Are Google’s Biggest Advertisers [STUDY] [210]
Huffington Post (Oct. 31, 2012) - University Of Phoenix Is Google's Biggest Advertiser [Report] [211]
Smart Company (Oct. 31, 2012) - Businesses Paying Less for Search Marketing [212]
MediaPost (Oct 30, 2012) - How To Determine A 'Good' Google Conversion Rate [213]
Business Insider (Oct. 30, 2012) - These Are Google's Biggest Advertisers, Ranked By Dollars Spent Daily [214]
Daily Mail UK (Oct. 30, 2012) - Revealed: Google's biggest advertiser is the University of Phoenix [215]
Beyond PR - Official PR Newswire Blog (Oct. 29, 2012) - Content Marketing Case Study: It Sure Looks Like PR to Me [216]
Search Engine Watch (Oct. 26, 2012) - How Google Rakes In Over $100 Million in Search Advertising Daily [Infographic] [217]
Bryan Eisenberg Blog (Oct. 26, 2012) - Google Adwords Conversion Rates by Industry [218]
Wired Magazine (Oct 25, 2012) - How Google Still Makes Billions From Tiny Text Ads [219]
VentureBeat (Oct 25, 2012) - How Google makes $100 million a day [220]
VentureBeat (Oct. 25, 2012) - 30 billion times a day, Google runs an ad (13 million times, it works) [221]
Search Engine Land (Oct. 25, 2012) - Google Bringing In More Than $100 Million Per Day Via AdWords [222]
Web Pro News (Oct 25, 2012) - Google Ads Earning Over $100 Million Per Day [223]
Web Analytics World (Oct. 26, 2012) - Reducing Adwords Costs [224]
Biz Report (Oct. 26, 2012) - Google's disappointing Q3 Earnings Good News for Advertisers [225]
Advertisement Journal (Oct. 26, 2012) - Google Runs Ads 30 Billion Times Per Day [226]
SEOmoz (Oct 22, 2012) - How I Got a Link from the Wall St. Journal [227]
Forbes (Oct. 15, 2012) - 100 Founders Share Their Top "Aha" Moments [228]
AdWeek (Aug 6, 2012) - Beyond Words - Public Relations Embraces Visual Storytelling [229]
Wow Internet Blog (Sept. 26. 2012) - Improving Your Keyword Analysis With WordStream [230]
SEOmoz (Sept 26, 2012) - Using AdWords Data for SEO: Unlocking the Ultimate Keyword Research Treasure Trove (Arrrgh!!) [231]
CIO (Sept. 11, 2012) - 15 LinkedIn Tips to Improve Your Job Search [232]
100k Blueprint (Aug. 26, 2012) - The Death of SEO [233]
Shopatron (Aug. 23, 2012) - What You Can Expect from Google’s New Shopping Changes [234]
PPC Hero (Aug. 23, 2012) - Two Tips to Make the Most of Google’s Latest Results Page Change [235]
Interactivity Marketing (Aug. 21, 2012) - Google Decreases 1st Page Organic Results [236]
Social Marketing Forum (Aug. 18, 2012) - Display Advertising on Facebook versus Google: Who Wins? [237]
MediaPost (Aug. 16, 2012) - SEOmoz Acquires Twitter Tool, Confirms Social-Search Alliance [238]
Koozai Blog (Aug. 15, 2012) - PPC Click Rate Study – How Click Rate Deteriorates Depending on Ranking [239]
The Small Business Authority (Aug. 14, 2012) - An Adwords Performance Grader for Small Business [240]
Forbes (Aug. 14, 2012) - How to Improve Your Online Advertising Campaign [241]
Online Marketing Institute (Aug 13, 2012) - The Future of Search: 10 Questions with Larry Kim of Wordstream [242]
SEO Theory (Aug. 13, 2012) - How Realistic and Successful is Low Maintenance, Long-term SEO? [243]
TechWyse Inernet Marketing Blog (Aug. 10, 2012) - Which Content Network is Better, Google or Bing? [244]
American Express Open Forum (Aug. 6. 2012) - 5 Tips for Getting the Most Out of Online Advertising [245]
Rocky Mountain Search Academy (Aug. 6, 2012) - The War Between Organic and Paid Search [246]
Business Insider (Aug. 6, 2012) - Facebook vs. Google Ad Platform Battle [247]
SalesChase Blog (Aug. 5, 2012) - Why Pay-Per-Click Ads Make Marketing Sense for High Commercial Intent Keywords [248]
SEOmoz (Aug. 3, 2012) - Does SEO Even Work for Small Businesses? [249]
Ghost Blog Writers (Aug. 2, 2012) - Paid Clicks Top Free Clicks for Commercial Keywords [250]
Kairay Media Adwars (Aug. 2, 2012) - Google vs. Facebook! [251]
PPC Associates Blog (Aug. 1, 2012) - is Google Your Biggest Competitor? [252]
Inc. Magazine (Aug 1, 2012) - Can God Call You to Start a Business? [253]
iStudio (Aug. 1, 2012) - Is there a War on Free Clicks? [254]
Bristol SEO - (July 31, 2012) - WordStream Interview; Larry Kim Shares Highlights [255]
Unbounce (July 30, 2012) - Paid Google Ads Punch Organic Search in the Face [256]
TrendHunter (July 27, 2012) - The 'War On Free Clicks' Reveals Hidden Secrets to Traffic [257]
GetBusy Media (July 26, 2012) - Organic vs Paid Traffic Explored [258]
KISSmetrics (July 26, 2012) - The Inexpensive Marketing Plan [259]
ProBlogger (July 26, 2012) - Facebook Ads or Google AdWords: Which One’s for You? [260]
Marketing Tech Blog (July 24, 2012) - Is Paid Search Overtaking Organic Search? [261]
Marketing Profs (July 20, 2012) - Paid vs. Organic Search: Are PPC Ads Winning the Google Click Wars? [262]
Small Business Trends (July 20, 2012) - Google Ads May Be More Valuable Than You Thought [263]
TheDrum (July 19, 2012) - How pay-per-click ads are taking over Google results [264]
ValueWalk (July 19, 2012) - Click Through Rates Could Be Deciding Factor In Google’s Q2 Report [265]
Brafton (July 19, 2012) - Paid search and SEO thrive when paired together [266]
Search Engine Land (July 17, 2012) - Study: Clicks On Google Ads Are Double Organic Clicks For Commercial Searches [267]
VentureBeat (July 17, 2012) - Google and sponsored search results: is there a “war on free clicks?” [268]
Search Engine Journal (July 17, 2012) - How Google Is Killing Organic Search [269]
Business Insider (July 17, 2012) - How Up To 85% Of Google Search Results Are Actually Paid Ads [270]
TheNextWeb (July 17, 2012) - Google ad clicks outnumber ‘normal’ search results by 2:1 for some commercial keywords [271]
PPC Hero (July 21, 2012) - Are PPC Ads Beating Organic Listings for Clicks? [272]
Boy Genious Report (July 17, 2012) - Google declares war on free clicks [273]
Yahoo News (July 17, 2012) - Trend Shifting Toward PPC in the U.S. [274]
Fox Business (July 2, 2012) - Should Your Small Business Advertise on Facebook? [275]
Boston Product Management Association (June 21, 2012) - How to Get your Software Product to Market [276]
Official Microsoft Bing Ads Blog (June 21, 2012) - Yahoo! Bing Network Help Online Farm-Equipment Directory Hit Target [277]
Dowicher Designs Blog (June 21, 2012) - In an Advertising Battle Between Facebook and Google, Who Wins? [278]
KooZai Blog (June 20, 2012) - Facebook vs Google Display Network [279]
Motley Fool (June 20, 2012) - Google: A Growth Company Masquerading as a Value Stock [280]
Content Marketing Institute (June 14, 2012) - How to Build a Content Marketing Tool Set [281]
Search Engine Watch (June 13, 2012) - Paid & Subscription-Based Keyword Research Tools [282]
Hausman Marketing Letter (June 11, 2012) - Google Adwords: How Adwords Creates Online Success [283]|
The Entrepreneur Blog (June 10, 2012) - Get a Free AdWords Campaign Evaluation! [284]
Site Trail (June 6, 2012) - Google Ads Are Clicked 10 Times More Often Than Those On Facebook [285]
Aer Icon (June 5, 2012) - The 5 Core Principles of Revenue Performance Management [286]
Distilled (June 5, 2012) - Get Better At The Internet: 17 Pro Tips For Every Industry [287]
Motley Fool (June 3, 2012) - Facebook: To Buy or Not To Buy? [288]
Software Magazine (June 1, 2012) - 5 Tips for Taking Your Software Product from Prototype to Production Quality [289]
ClickZ (June 1, 2012) - Online Advertising in the Age of Agility [290]
Top Rank Blog (June 1, 2012) - Online Marketing News: Facebook vs. Google Ads [291]
Motley Fool (May 30, 2012) - Where's the Beef, Facebook? [292]
SEOmoz (May 29, 2012) - Oops, I ruined the Facebook IPO! [293]
Marketing Land (May 29, 2012) - Facebook Should Keep Ignoring (Some) Advertisers [294]
Ecommerce Times (May 26, 2012) - Beyond the Blame Game: Can Facebook Be Fixed? [295]
CMS Wire (May 24, 2012) - Facebook vs Google Display Network Online Ad Smackdown: Who Comes Out On Top? [296]
Yahoo Finance News (May 23, 2012) - How does Facebook make money? [297]
Revenue Performance (May 23, 2012) - Facebook Ads: Not Cheap, Not Effective [298]
Reuters (May 22, 2012) - China diversified dot-coms avoid Facebook pitfalls [299]
Adsolut Blog Italy (May 22, 2012) - Pubblicità su Google o Facebook? [300]
ValueWalk (May 22, 2012) - Facebook vs. Google: The War of Ads [301]
T3N Germany (May 22, 2012) - Facebook vs. Google: Duell der Ad-Giganten [302]
NewsTex (May 21, 2012) - Facebook Advertising vs. Google Display Network [303]
Website Magazine (May 21, 2012) - Report Puts Facebook, Google Ad Values on Display [304]
Technology Spectator (May 21, 2012) - The Facebook-Google Ad War [305]
Website Magazine (May 21, 2012) Report Puts Facebook, Google Ad Values on Display [304]
Lonely Brand Blog (May 21, 2012) - Wall Street LOLs at Facebook IPO [306]
Internet Marketing News Watch (May 21, 2012) - Report Puts Facebook, Google Ad Values on Display [307]
Information Week (May 21, 2012) - 4 Ways Facebook Can Woo SMBs [308]
MediaPost (May 21, 2012) - The Search Expert Who Bought And Sold Facebook Stock [309]
Celt Digital (May 21, 2012) - After last week’s IPO, Facebook advertising – does it work? [310]
c:rae-tive (May 21, 2012) - Are Facebook Ads Effective? One Would Second Guess [311]
Trend Hunter (May 20, 2012) - The 'Facebook IPO: Can it Beat Google?' [312]
CBC - Canadian Broadcasting Corporation (May 18, 2012) - Facebook closes just above $38 IPO price [313]
CNN (May 18, 2012) - Google y Facebook pelean por anunciantes. El producto eres tú [314]
Bulldog Reporter (May 18, 2012) - Does Facebook Advertising Actually Work? WordStream Shows Google Offers More [315]
MSN (May 18, 2012) - Facebook goes public at $42 [316]
Vator News (May 18, 2012) - Facebook closes debut day just pennies above IPO price [317]
Wall St. Cheat Sheet (May 18, 2012) - Facebook, What Happened? [318]
Wall St. Cheat Sheet (May 18, 2012) - Why GM Opted Out of Facebook - Should You? [319]
Billboard (May 18, 2012) - 5 Reasons Why Facebook Won't Spend its IPO Money on the Music Business [320]
The Register (May 18, 2012) - WordStream: Facebook Ads are Very Boring and not Very Imaginative [321]
Wealth Daily (May 18, 2012) - Facebook IPO Hype: Buy When the Sky is Falling [322]
Information Week (May 18, 2012) - Facebook's History: From Dorm To IPO Darling [323]
Financial Times (May 18, 2012) - Facebook IPO in numbers [324]
Huffington Post (May 18, 2012) - Facebook goes public any minute [325]
Motley Fool (May 18, 2012) - Psst! What if Facebook shares are actually cheap? [326]
Metro Newspaper (May 18, 2012) - GM pulls facebook advertising [327] (South Africa)
PC World (May 18, 2012) - General Motors dejará de pagar por publicidad en Facebook [328] (Mexico)
Xinhua - Official News Agency of China (May 17, 2012) - Facebook身未動價已漲 股東賺瘋 - [329]
ABC News (May 17, 2012) - Facebook prices its IPO at $38, could raise $16 billion [330]
Jalopnik (May 17. 2012) - GM Will Remove $10 Million Worth Of Ads From Facebook [331]
Branding & Marketing (May 17, 2012) - When Should You Advertise on Facebook Over Google? [332]
Being Your Brand (May 17, 2012) - Who Has the Better Ad Network? Facebook Vs. Google [333]
TechJournal (May 17, 2012) - Why did GM drop its Facebook advertising? [334]
The Star Tribune (May 17, 2012) - Google Totally Blows Facebook Away [335]
Examiner (May 17, 2012) - Was GM's Facebook ad failure GM's or Facebook's fault? [336]
Huffington Post (May 17, 2012) - Facebook Ads: Can They Beat Google? [337]
Reuters (May 17, 2012) - GM Pulled Ads From Facebook After Social Network's Failed Pitch: Report [338]
State of Search (May 17, 2012) - Facebook IPO: Can It Beat Google? [339]
WebProNews (May 17, 2012) - More Arguments That Facebook Ads Are Shoddy [340]
The Takeaway (May 17, 2012) - Facebook vs. Google: The Ad Model Cage Match [341]
More About Advertising (May 17, 2012) - Wordstream research reveals why GM pulled $10m adspend from Facebook [342]
WebRazzi (May 17, 2012) - Borsa arefesindeki Facebook’un reklam performansı ne durumda? [343] (Turkey)
StayWyse (May 17, 2012) - Facebook Advertising VS Google Advertising [344]
Business Spectator (May 17, 2012) - GM ad withdrawal casts shadow over Facebook IPO [345]
Vator News (May 17, 2012) - Analysts still find Facebook doesn't match up with Google's Ad Network, Spells Trouble [346]
Washington Post (May 17, 2012) - Is Facebook really a good business? [347]
TheDrum (May 16, 2012) - Facebook Research illustrates advertising underperformance [348]
Computing.co.uk (May 16, 2012) - Facebook advertising failing to click with users, According to new Study [349]
CIO Magazine (May 16, 2012) - Why Facebook Marketing Doesn't Work [350]
Les Affaires (May 16, 2012) - GM porte un dur coup à Facebook [351] (France)
ABC News (May 16, 2012) - Facebook's IPO, From an Adman's Perspective [352]
French Web (May 16, 2012) - Publicité Online : Facebook vs Google, le Match! [353] (France)
Lupa: (May 16, 2012) - GM přestal inzerovat na Facebooku [354] (Czech Republic)
VentureBeat (May 16, 2012) - Are Facebook Ads Really that Bad? [355]
Adverblog (May 16, 2012) - Google Beats Facebook Media [356]
IDG News Service (May 16, 2012) - GM Will Stop Paying for Ads on Facebook - Because They Don't Work [357]
Radio Taiwan International (May 16. 2012) - 臉書IPO在即 驚傳通用擬撤廣告 [358]
Performance Marketing Insider (May 16, 2012) - Facebook vs Google Ads [359]
Financial Times Deutschland (May 16, 2012) - Facebook verliert großen Werbekunden [360]
In Auto News (May 16, 2012 ) - GM ad Withdrawal puts Facebook in Dilemma [361]
Forbes (May 16, 2012) - Facebook: Facing the Facts [362]
Fox Business (May 16, 2012) - Time for Facebook to Grow Up [363]
Minyanville (May 16, 2012) - Should Investors Be Concerned If More Advertisers Abandon Social Networks? [364]
PC World (May 16, 2012) - GM Will Stop Paying for Ads on Facebook - Because They Don't Work [365]
USA Today (May 16, 2012) - Facebook must change after IPO [366]
The Week UK (May 16, 2012) - Facebook worth $105bn? Not if you Believe Advertisers [367]
The Economist (May 16, 2012) - Facebook's Flotation The final Countdown [368]
New Zealand Herald (May 16, 2012) - GM to pull ads from Facebook - Report [369]
PC Advisor UK (May 16, 2012) - Do Facebook ads work? Apparently, not Really [370]
PC Magazine (May 16, 2012) - After GM Loss, Can Facebook Compete in the Ad Game? [371]
Search Engine Journal (May 16, 2012) - Why Did GM Drop Facebook Advertising? [372]
Silicon Republic (May 16, 2012) - Facebook can’t beat Google at the Advertising Game [373]
PC World (May 16, 2012) - Why Facebook Marketing Doesn't Work for GM [374]
Washington Post (May 16, 2012) - Why Facebook ads are Different [375]
Network World (May 16, 2012) - Facebook Ads Don't Work [376]
ComputerWorld (May 16, 2012) - OOPS! GM drops Facebook ads: They don't work [377]
ABC News (May 16, 2012) - Facebook's IPO Means What For You? [378]
News24 (May 16, 2012) - GM pulls ads from Facebook [379]
Web Analytics World (May 16, 2012) - Targeting Marketing [380]
The Register UK (May 16, 2012) - Why GM slammed the brakes on its $10m Facebook ads [381]
The Guardian UK (May 16, 2012) - Five reasons not to buy Facebook shares [382]
Marketing Land (May 15, 2012) - Ahead Of IPO, GM Drops Facebook Ads; Forrester Warns Other Companies May Follow [383]
Mashable (May 15, 2012) - Can Facebook Ads Ever Beat Google? [384]
CNN (May 16, 2012) - Ad War: Google versus Facebook [385]
Wall St. Journal (May 15, 2012) - Google Ads Seen as More Effective Than Facebook’s [386]
The Atlantic (May 15, 2012) - People Click on About One of Every 2,000 Facebook Ads They See [387]
Mashable (May 15, 2012) - Can Facebook Ads Ever Beat Google? [384]
Tech Economy (May 15, 2012) - Facebook vs Google, sfida sull’advertising [388] (Italy)
MediaPost (May 15, 2012) - Facebook Needs Open Ad-Targeting Formats To Succeed [389]
Daily Finance (May 15, 2012) - Psst! What if Facebook Is Actually Cheap? [390]
TheNextWeb (May 15, 2012) - GM to drop Facebook advertising, citing poor results [391]
BizReport (May 15, 2012) - Forecast: Social Media Revenues to reach $9.8 billion but will ROI measure up? [392]
Adotas (May 15, 2012) - Can Facebook Ads Beat Google? [393]
Boston Herald (May 15, 2012) - Study: Google ads work better than Facebook Ads [394]
Business Insider (May 15, 2012) - DATA: Google Totally Blows Away Facebook On Ad Performance [395]
USA Today (May 15, 2012) - GM to stop buying ads on Facebook? [396]
Wall Street Journal (May 15, 2012) - Google Ads Seen as More Effective Than Facebook’s [386]
AFP Agent-France-Presse (May 15, 2012) - GM to pull ads from Facebook [397]
International Business Times (May 15, 2012) - Analysts Urge Facebook To Satisfy Advertisers More Amidst IPO [398]
ValueWalk (May 15, 2012) - Study: Google Inc (GOOG) Ads Crush Facebooks’ [399]
WebProNews (May 15, 2012) - Facebook or Google: Who Wins at Advertising? [400]
The Atlantic (May 15, 2012) - People Click on About One of Every 2,000 Facebook Ads They See [401]
Fast Company (May 15, 2012) - Social Ad Spending To Reach $10B Soon, But How Much For Facebook? [402]
Whole Brain Marketing Blog (May 10, 2012) - Walker v. Barrett: Can Social Media Activity Predict The Winner [403]
PPC Blog (May 4, 2012) - 5 AdWords Tips from PPC Masters [404]
CMS Wire (Apr. 25, 2012) - Navigating WordStream's Internet Marketing 150 [405]
Fast Company (Apr. 19, 2012) - The Environmental Impact Of Your Googling [406]
Shoe String Venture (Apr. 5, 2012) - WordStream: Automating AdWords Expertise for Small and Mid-sized Businesses [407]
Search Engine Land (Mar. 16, 2012) - Using Wordstream’s AdWords Performance Grader For An Instant Audit [408]
The Guardian UK (Mar. 16, 2012) - Total US newspaper industry's revenue less than Google's alone [409]
Intuit Small Business Blog (Feb. 29, 2012) - Should Your Small Business Buy Pay-Per-Click Advertising? [410]
Search Engine Watch (Jan. 30, 2012) - AdWords Performance Grader Tool Touts More Accurate PPC Data Reports [411]
CNET (Jan 24, 2012) - Google's biggest AdWords customers might surprise you [412]
Search Engine Watch (Jan. 23, 2012) - How Google Made $37.9 Billion in 2011 [413]
Wall St. Journal (Jan 23, 2012) - Google Leans on Rivals for Revenue [414]
American Express Open Forum (Jan 18, 2012) - Why Small Businesses Should Care About SOPA [415]