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Negative Keyword Tips, Tricks & Best Practices

Negative Keyword Tips, Tricks & Best Practices [1]

By Elisa Gabbert [2] Posted In: Paid Search Marketing [3] Comments: 6 [4]

We recently ran a webinar on negative keywords, sharing tips, tricks and best practices for using negative keywords to identify and eliminate areas of wasted spend in AdWords pay-per-click campaigns. The webinar included:

  • Tips for identifying wasted spend before it happens
  • Methods for identifying underperforming queries that are costing you money in your AdWords campaign
  • Step-by-step instructions for setting negative keywords within your AdWords campaign via the AdWords interface

If you missed it, you can view a video of the webinar or the slides below. And we hope to see you at the next webinar!

 

Negative Keywords: Tips, Tricks and Best Practices [6]

Need more help with negative keywords? Download our free white paper: Negative Keywords: How to Put an End to Waste & Maximize PPC Profits [7].

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Source URL: http://www.wordstream.com/blog/ws/2010/09/02/negative-keywords-webinar

Links:
[1] http://www.wordstream.com/blog/ws/2010/09/02/negative-keywords-webinar
[2] http://www.wordstream.com/blog/ws-0
[3] http://www.wordstream.com/category/wordstream-blog-tags/paid-search-marketing
[4] http://www.wordstream.com/blog/ws/2010/09/02/negative-keywords-webinar#comments
[5] http://twitter.com/share
[6] http://www.slideshare.net/WordStream/negative-keywords-5060351
[7] http://www.wordstream.com/negative-keyword-white-paper
[8] http://feeds2.feedburner.com/WordStreamBlog
[9] http://www.wordstream.com/elisa-gabbert
[10] http://www.wordstream.com/google-adwords
[11] http://www.facebook.com/sharer.php?u=www.wordstream.com/print/1421
[12] http://www.twitter.com/home?status=http://www.wordstream.com/print/1421
[13] http://www.linkedin.com/shareArticle?url=http://www.wordstream.com/print/1421
[14] http://www.stumbleupon.com/submit?url=http://www.wordstream.com/print/1421
[15] http://reddit.com/submit?url=http://www.wordstream.com/print/1421
[16] http://www.wordstream.com/blog/ws/2013/05/08/future-of-ppc
[17] http://www.wordstream.com/blog/ws/2013/05/01/ppc-campaign-structure-case-study
[18] http://www.wordstream.com/blog/ws/2013/04/23/detecting-trending-keywords-ppc
[19] http://www.wordstream.com/blog/ws/2013/04/11/what-ppc-account-managers-really-do