WordStream’s founder and CTO, Larry Kim, isn’t just a PPC veteran and secret linkbuilding addict – he’s also a world traveler and accomplished amateur photographer. Last week he traveled to Africa with his frankly gorgeous wife (who is also a surgeon!) and took some drop-dead amazing photos of the local wildlife.
Naturally, I wanted to find a way to post some of his fantastic shots on the blog, so I took a page from PPC Memes ’ book and did what I could to make them relevant to search marketing. (Also, I’m back in the Boston office this week, and the combination of after-work drinks and minor jetlag has made forming full sentences more difficult than usual.)
So please enjoy (and share!) these search marketing memes – the captions are mine, but the photos are all Larry.
More Web Marketing Highlights
Ruud Hein describes a “creative” way to get +1’s , seen in the wild – a misleading tactic that is surprisingly Google-approved.
News flash to Business Insider: Google and Facebook advertising aren’t actually “free.” 
Howie Jacobson outlines two non-obvious PPC split tests : motivation and metaphor.
Tom Critchlow wrote a great post on the importance of content marketing  and why SEOs should care.
Justin Kownacki has a theory about why Pinterest is so popular :
This makes Pinterest seem like a haven for materialistic desperadoes living out their consumerist dreams. But why is a service whose chief value proposition amounts to “Hey, look at all this shit I can’t afford BUT WANT SO MUCH!!!” becoming so popular?
I think it’s because we all subconsciously miss the mall.
Have a great weekend!