WordStream 101 - Part 3

Tutorial 3 - Account Management

This video will take you through what PPC metrics mean and how to manage your account.

Topics Include:

  • Quality Score

  • Click-Through Rate

  • Cost per Conversion

  • Conversion Rate

  • 20 Minute PPC Work Week

  • QueryStream

  • Ads and Ad Management

  • Optimizing Your Bids

  • Filler video contents

NOTE: Some of this content may be outdated due to either WordStream and/or Google updates

 

 
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