WordStream User Guide - Learn to Use the WordStream Software

Overview of WordStream Tools

Learn about our tools for conducting keyword research, building new campaigns and ad groups, and optimizing existing campaigns and ad groups.

Overview of WordStream AdWords Management

WordStream allows you to manage all aspects of your AdWords account such as manipulating keyword bids, writing text ads, adding/removing keywords, reviewing account performance, modifying settings, etc.

Overview of WordStream QueryStream

QueryStream from WordStream is a tab within the Manage Adwords Tab that provides direct access to the search queries that have triggered your ads, enabling you to take immediate action on those queries by adding them to existing ad groups and campaigns, creating new ad groups, or setting new negative keywords - to improve Quality Score and ROI.