September 13 WordStream & PPC Hero Present: Good Intentions Gone Wrong: 7 Worst Practices in PPC
Did you know that Google's first page bid estimate is a number you should ignore? Or that leaving an A/B test running for too long can cost you hundreds of valuable conversions?
You may think you’re being careful in managing your PPC campaign – but frequently, the best intentions can actually hurt your results.
Watch WordStream Founder Larry Kim and Sean Quadlin, Account Manager at PPC Hero, break those "best practices" of the past:
- Past best practices are now PPC pitfalls when mismanaged
- 7 mistakes that will cost you valuable advertising dollars
- Maximize ROI with recommended strategies
This webinar also features questions on PPC campaign management that we've fielded from our audience.