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Commercial Intent: How to Find Your Most Valuable Keywords

Here's how to get in front of prospects when they're ready to buy—and when they're not.

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How to Advertise on Facebook: The Visual, Step-by-Step Guide

Complete with screenshots, tips, and FAQs, this guide has [quite literally] everything you need to set up a successful Facebook ad campaign.

The 8 Best Free Online Survey Tools for Gathering Data & Feedback

Get the employee and customer feedback you need with these indispensable online survey tools.

Nia Gyant
April 29, 2022 | Marketing Ideas

8 Ways to Master Green Marketing (+5 Eco-Friendly Brands to Follow)

Save the planet and attract customers with these tips and examples from truly green brands.

Lisa Smith
April 28, 2022 | Marketing Ideas

24 Website Header Examples, Trends & Tips for Conversion

Find out how to use this small yet powerful piece of real estate on your website to optimize for navigation and conversion.

16 Simple, Meaningful Mother’s Day Marketing Ideas

Plus find out why the creator of Mother's Day was determined to cancel it.

40+ Mother’s Day Instagram Captions for Everyone in Your Audience

From cute and sweet to sensitive and factual—plus a brainstorm word list.

Kristen McCormick
April 25, 2022 | Instagram

62+ May Marketing Ideas (and Examples) for Any Business or Budget

Connect with your customers in meaningful, memorable ways this month with your blog and social posts, emails, and more!

Should You Use Google Ads Performance Max? Pros, Cons & Polarized Perspectives

Practical tips on this campaign type and a balanced take on the perspectives toward this "technocratic" age.

165 Strategy-Changing Digital Marketing Statistics for 2022

Make smarter marketing decisions with these stats for SEO, PPC, social, email, websites, and more.

39 Ways to Increase Traffic to Your Website

Creative ways to drive more (and more relevant!) traffic to your site beyond just SEO.

Kristen McCormick
April 18, 2022 | SEO

8 Practical & Inspiring Tips for Minority-Owned Businesses

Discover minority business influencers, nonprofit grants, government resources, and more!

Mona Abboud
April 14, 2022 | Local Marketing

24 Unusual (Yet Brilliant) Call to Action Examples You Can Copy

Ditch the boring buttons and get the clicks flowing on your homepage, pop-ups, ads, and more.

7 Easy Ways to Improve Your Google Local Services Ads ROI Now

Are you bidding too low? Targeting too many markets? Find out with these small fixes that can make a big difference.

The Complete Guide to Instagram Hashtags (With 120+ Hashtag Ideas)

Learn how one simple pound sign can improve your reach, rank, and reputation.

Kristen McCormick
April 7, 2022 | Instagram

The Complete, Visual Guide to On-Page SEO in 2022 (With Templates!)

A full walk-through of on-page SEO, plus a customizable checklist and designed-to-rank content templates.

Kristen McCormick
April 6, 2022 | SEO

How to Master Responsive Search Ad Copy in 5 Steps (With a Template)

Get the most of what RSAs have to offer while still maintaining control over your copy.

26 Types of Marketing Collateral Every Business Needs

A prioritized list of the content you need to promote your business and delight your prospects.

22 Ways to Ask for Reviews (With Copy/Paste Templates)

Learn how to ask for reviews—in person, via text, email, and more—with examples and copy/paste templates!

How to Go Live on TikTok – Plus Tips, Ideas & Examples

Including the secret trick to go live without having 1,000 followers!

11 Free Website Graders You Need for Peak Performance

Improve your rank, traffic, and reputation with these free website graders for SEO, content, accessibility, and more.

5 Copy & Paste Email Templates Any Business Can Use

Scratch writing from scratch with these templates for outreach, welcome, thank you, announcement, and customer appreciation emails.

Sujan Patel
March 30, 2022 | Copywriting

4 Fine-Print Settings to Beware of in Google Ads Video Campaigns

These little nuances can lead to lots of wasted spend, but we've got you covered.

Joe Martinez
March 29, 2022 | Display Ads

How Much Do Facebook Ads Cost in 2022? (+9 Ways to Stretch Your Budget)

Find out average Facebook ads costs, what makes them worth the price, and how to stretch your budget!

11 Ecommerce Website & Marketing Trends Taking Hold in 2022

By 2040, 95% of purchases will be made online, making these trends important to know for all businesses.

Google Universal Analytics Is Going Away: What You Need to Know

Find out what's changing and what you need to do (and what the heck Universal Analytics is, anyway).

352 Copywriting Power Words to Use for Content That Pops

Because "cutting edge" means nothing to people.

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