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Referral Marketing Guide: Strategies, Examples, & Free Tools
Learn how to get more new customers at a lower aquisition cost with referral marketing.
How to Write the Perfect LinkedIn Connection Request
What are the 11 most boring words in the English language? “I’d like to add you to my professional network on LinkedIn.” In this post, we'll walk you through the secret formula to writing an irresistible LinkedIn connection request.
5 Tips for Dominating Your Ecommerce Keyword Research
Building out an e-commerce account is daunting--it's easy to run out of keyword ideas! Luckily, these five tips will ease the pain and help you find brand new, unique e-commerce keywords.
5 Tips to Create More Memorable YouTube Ads
Coming up with clever video ideas is challenging—but why reinvent the wheel if you don’t have to? Check out these five, tried and true strategies to create memorable YouTube ads.
21 Amazing Facebook Facts You Didn’t Know
As you’d expect from the world’s most popular social media site, Facebook has a fascinating story – and more than a few trivia tidbits that might surprise you. Here are 21 amazing facts about Facebook that will prove just how remarkable the site really is.
Our 13 Best Social Media Advertising Tips EVER!
There’s no one-size-fits-all approach to social media marketing. In this post, we revisit our best social media marketing tips, including Facebook marketing ideas, Twitter engagement tips, tips for increasing ROI, and more.
The Art & Science of Call-Only Ads
Why sit around waiting for the phone to ring? Google AdWords Call-Only Ads are an awesome way to drive calls to your business. Here's how...
25 Digital Marketing News Sources You NEED to Be Reading
To say that the digital marketing industry moves rapidly would be a considerable understatement. With everyone moving fast and breaking things, it’s easy to fall behind on the news that really matters. Here are 25 digital marketing news sources you NEED to read.
The 21 Best PPC Marketing Articles of the Year
2015 has been an incredible year in paid search. In this blog post, Larry Kim outlines his recommendations of the 21 must-read PPC marketing articles from the past year.
Our 13 Best Content Marketing Tips… Ever!
As New Year's Eve approaches, we look back at our best content marketing advice ever so you can hit the ground running with your own content projects in 2016.
7 Ways to Humanize Your Brand
Do you want your brand to be a faceless, cold, and corporate environment with one dull voice? Of course not! Here's 7 ways to humanize your brand.
5 Remarkable Remarketing Audiences Retailers MUST Target
It's prime-time selling season, so remarketing is a must for online retailers. Here are five remarketing audiences you won't want to miss out on!
To Spy or Not to Spy: 3 Reasons Not to Ignore Your AdWords Competitors
Focusing on your own business should be your top priority, but ignore your AdWords competition at your peril. In this guest post, Joe Putnam of iSpionage explains why competitive intelligence is so important.
The WordStream Guide to Product Marketing: Making People Want What You Sell
Product marketing is a complex and multifaceted discipline, but even the smallest businesses can market their products more effectively using these product marketing strategies.
23 Brilliant Marketing Quotes You’ll Wish You’d Said
Behold! We put together 23 brilliant marketing quotes (we couldn’t stop at just 19, as some of these were too good not to share) that will help you become a better digital marketer and maybe, just maybe, a better person – and isn’t that what the holiday season is all about?
Should I Use Google Ads? +Tips for Every Industry
Should I use Google Ads? The answer is always yes! Don't believe me? This guide will address common hesitations, highlight important benefits, and provide industry-specific tips with regard to Google Ads.
The Ultimate Guide to Google Maps Marketing
Google Maps marketing is one of the most powerful tools small businesses can use. Here's everything you need to know about how to make Google maps marketing work for you.
8 Super Creative, Crazy Effective Display Ad Ideas
With just a little creativity, you CAN design display ads that break through the noise and captivate viewers. Here are 8 image ad ideas to explore, using real examples, backed by real data.
4 Hacks to Supercharge Your Search & Social Marketing with an Email List
Get 10x more out of your email marketing lists using these 4 creative hacks to repurpose an email list for search and social marketing.
7 Ways to Personalize Your PPC Strategy
One-third of marketers see personalization as the most important capability to the future of marketing! Here are 7 ways to personalize your PPC strategy.
The Stupid-Simple Secret Ingredient to Better Engagement on Twitter
Emoji for Twitter is one of the easiest - and most effective - ways to boost engagement on Twitter. In this post, Larry Kim shows you how.
The Ridiculously Awesome Guide to Facebook Remarketing
For those of you unfamiliar, remarketing works by following your leads around the web with related offers. We’ve all been victim to the power of remarketing--it's time to use it as an ally! Learn all the ins and outs of Facebook remarketing in this comprehensive guide.
10 Crafty Strategies for Etsy Marketing & Other Craftmakers
Etsy marketing and craft marketing can be challenging, but there are a lot of creative ways to get the word out about your craft business and sell what you make!
10 Ways to Succeed with Google Call-Only Campaigns
Call-only campaigns are crucial in a mobile-first world, especially if phone calls are your business’s most important lead type. Follow these 10 tips to ensure your call-only ads are optimized and you're getting the most out of your Google AdWords Call-Only campaigns.
The 4 Emotions that Make the Best Emotional Ads [DATA]
Emotional ads significantly out-perform bland, boring ads, but which emotions pack the biggest punch? Do happy, positive ads work better than ads that feed on negative emotions? Find out the top four click-driving emotions for ads in this data-backed post!
4 Tips for Creating Amazing Facebook Landing Pages
Facebook landing pages are among the most important elements in a paid social campaign. Here are four tips for making landing pages that convert.
3 Game-Changing Ways to Think Like a Content Marketer in PPC
PPC marketers should be putting on a content marketing hat from time to time. Check out the 3 game-changing ways PPC marketers can benefit from thinking like content marketers.
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