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How to (Really) Compete in Facebook Ads: The 9-Point Playbook

Take hold of your strategy, take on privacy, and then take down your competitors.

Kristen McCormick | November 21, 2022 | Facebook Ads
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The 6 Biggest, Baddest, Most Popular Social Media Platforms (+How to Wield Their Power)

This is not your average round-up. Learn about LinkedIn's lighter side, office supplies on Instagram, local SEO on Facebook, and more.

Kristen McCormick
January 11, 2022 | Social Media

10 Free Google Ads Tools You Didn’t Know About (But Should)

A list of secret weapons for everything from account audits and ad copy to reporting and RSAs.

3 Lesser-Used Facebook Ad Strategies That Can Give You a Competitive Edge

With privacy restrictions making website behavior retargeting dicey, these on-platform engagement strategies are a must-try.

Michelle Morgan
January 6, 2022 | Facebook Ads

9 Free Blog Post Templates Guaranteed to Drive Traffic (From Our Top Performers!)

How do we know these templates work? Because it's how we do it.

11 Landing Page Trends & Ideas for 2022 (That You Can Actually Implement)

From customizable experiences to the color coral, there are lots of creative ways to crank up the conversions this year.

24 Creative, Competitive, & Click-Worthy Ad Copy Examples (+How to Replicate Them)

Say goodbye to [copy]writer's block with these examples and takeaways from search, display, and social ads.

Kristen McCormick
January 3, 2022 | Copywriting

Our Top 50 Marketing Tips for Every Channel

This is the Sparknotes of digital marketing that you need for A+ success in 2022—for PPC, copywriting, SEO, email, social, and more.

Kristen McCormick
December 29, 2021 | Marketing Ideas

The 8 Biggest Marketing Fails of All Time (With Practical Takeaways)

Be prepared for more than just marketing takeaways. This one's an eye-opener.

Guest Author
December 28, 2021 | Marketing Ideas

9 Popular Email Marketing Strategies to Stop Doing ASAP (+13 to Do Instead)

Just because you can still do them doesn't mean you should! Learn how to stay successful amidst the Apple iOS 15 email privacy updates.

The 21 Best Marketing Podcasts to Listen, Learn & Laugh in 2022

Get ready to learn, laugh, and multitask with the best marketing podcasts for PPC, SEO, local business, and entrepreneurship.

Ron Stefanski
December 22, 2021 | Marketing Ideas

131 [NOT Overused!] New Year’s Instagram Captions & Templates

A list of creative, authentic New Year's Instagram captions that does NOT include "Here to find my Troy Bolton." Promise.

Kristen McCormick
December 21, 2021 | Instagram

43+ Creative & Easy January Marketing Ideas to Start the Year Right

National Compliment Day, MLK Day, Clean Out Your Inbox Week, and more!

Stephanie Heitman
December 16, 2021 | Marketing Ideas

How to Use the Google Ads Budget Report (+10 Can’t-Miss Budgeting Tricks)

Google Ads budgeting need not be a battle. Arm yourself with the Google Ads budget report and these smart tips.

Welcome to WordStream by LOCALiQ!

New look, new mission, still your go-to source for online marketing news, trends, and advice!

Elisa Gabbert
December 14, 2021 | WordStream

The 20 Best & Worst Marketing Campaigns of the Year (The Small Business Version!)

Your practical, small business-friendly round-up filled with ideas to try and mistakes to avoid.

Lisa Smith
December 13, 2021 | Marketing Ideas

41 Fun, Free & Ready-to-Publish Christmas Social Media Posts (+Canva Templates!)

If this isn't the easy button for holiday social media posting, then we don't know what world you're living in.

Kristen McCormick
December 10, 2021 | Social Media

17 Unforgettable Year-in-Review Email Examples (+How to Write Your Own)

When done right, this simple email doesn't just delight your customers—it drives your marketing goals! It's all in the technique.

The 10 Biggest PPC Stories of ’21 (& What to Do in ’22!)

This is a 2021 scrapbook and 2022 survival kit in one 😍

Susie Marino
December 7, 2021 | Industry News

The 85 Best Small Business Ideas for 2022

Whether you want something creative, lucrative, at-home, or in-demand, this is your list!

Mary Lister
December 6, 2021 | Marketing Ideas

78 [Not Overused!] Holiday & Christmas Instagram Captions—with Templates!

*Actually* stand out on Instagram this Christmas with these caption ideas AND templates!

Kristen McCormick
December 3, 2021 | Instagram

The 10 Best Free Google Ads Training Courses for Every Level

Looking for free Google Ads training that is worth your time? Discover 10 of the best Google Ads courses for every level of learning.

The Best Time to Post on Instagram in 2022 [For Every Scenario]

Find out the best time to post on Instagram from the latest data—by day, industry, time zone, and post type—plus tips!

Kristen McCormick
December 1, 2021 | Social Media

11 Creative Holiday Customer Greetings (+Templates!)

Want to send an authentic holiday greeting this year your customers will actually read? This is your cheat sheet!

Kristen McCormick
November 29, 2021 | Marketing Ideas

Healthcare Advertising Benchmarks for Search, Display, & Social in 2021

Find out average click-through rates, cost per click, conversion rate, and more for search, display, and social ads.

16 Great (& Not So Great) Thank You Page Examples to Learn From

We rated 16 thank you page examples based on copy, creativity, and design. Find out the winners!

Susie Marino
November 23, 2021 | Landing Pages

Why & How to Use Music in Ads (Without Getting Sued!)

Discover the benefits of music in ads and get the tips, licensing lingo, and resources you need to get started.

Candice Harwood
November 22, 2021 | Marketing Ideas