Over the course of the past few months we’ve created a series of series focusing on various aspects of the Google AdWords interface. Thus far we’ve covered:
While Google offers their own help sections, the materials there tend to be pretty dry and of course are more geared towards the mechanics of using the interface in the way that Google wants you to use, rather than being centered around best practices for the advertiser. And, as many of you have realized, the AdWords interface and managing AdWords campaigns has become really complex and too difficult for many busy AdWords advertisers.
As a result, we’re continuing with our collection of guides to getting the most out of the AdWords interface, and in this guide we’ll focus on creating and analyzing your AdWords ads.
Below is a list of the topics we’ll cover in this AdWords Ads series:
If you have any specific questions regarding ad creation or analysis drop a note in the comments and we’ll try to cover it in the series!
Tom Demers is Co-Founder & Managing Partner at Measured SEM and Cornerstone Content.
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