The Ultimate Guide to the Google AdWords Audience Tab

February 3, 2017

Recently we’ve been running a series of in-depth guides to various parts of the AdWords interface. So far, we've covered:

In the coming days here on the blog we’ll be continuing with this series, focusing next on the Google AdWords Audience tab.

AdWords Audiences

Display ads are now an over $5 billion dollar business for Google and growing rapidly, and understanding how to leverage tools like audiences within your AdWords display campaigns can be a powerful means of driving large amounts of targeted traffic. For that reason, we’ll walk through the audience tab and cover:

And more. If you have any specific questions around AdWords audiences please drop a line in the comments and we’ll try to address them in the series!

Tom Demers

Tom Demers is Co-Founder & Managing Partner at Measured SEM and Cornerstone Content.

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