UPDATE: Watch the recorded webinar with all our blogging tips here.
Our blog is a HUGE inbound marketing channel for us, driving over half a million visits every month through sources including organic search, referral links, social and email promotion. HubSpot built a whole platform around the power of blogging for inbound lead gen, and they “eat their own dog food” – tech speak for practicing what you preach.
Together, the WordStream and HubSpot blogs drive millions of views every month, and all that top of funnel traffic builds brand awareness, feeds our email and remarketing lists and more! In short, a successful blog is marketing gold.
Next week, we’re going to show you how we do it. In a free webinar, “How to Drive a Million Monthly Blog Visits,” Ginny Soskey, a blog editor at HubSpot, and I (the content marketing manager here at WordStream) will demonstrate the tactics and strategies that drive over 2 million combined visits to our blogs every month, including:
- Keyword research – Why keyword groups and themes are crucial for driving your content creation strategy, plus non-obvious tips for finding keywords with clear intent and high interest.
- On-page optimization – How to put keywords to use, naturally, in your content so you’re positioned to rise in the search results.
- Blog promotion – How to use social media and email channels to drive more readers to your blog.
- Conversion Optimization – How and where to use CTA’s to get readers to convert.
This webinar will be packed with actionable info for beginner and intermediate content marketers. Register now.
Date: October 29, 2014
Time: 1:00pm EST
Duration: 60 minutes
P.S. Don't worry if you can't make it at the scheduled time – everyone who registers for the webinar today will receive a link to the on-demand version of the webinar the following day, so you don't have to miss out!