Larry Kim

Larry Kim

Larry Kim is the founder of WordStream and CEO of MobileMonkey, a chatbot building platform.

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The World’s Most Successful Marketers Are Doing These 8 Things

The world of marketing is always changing, but certain habits of successful, world-class marketers always stay the same. Larry Kim shares his top eight qualities of the world's best marketers, from T-shapes to testing and more!

4 Facebook Messenger Marketing Strategies You Have to Try

Facebook Messenger is quickly becoming a widely used marketing tactic. Here we're sharing the top four strategies that you need to try, including comment guards, chatblasts, and more.

How to Find & Eliminate 90%+ of Click Fraud in the Google Display Network

The Google display ad network has fraudulent website placements that drain ad budgets from unsuspecting advertisers. You need to get these placements out of your campaigns! Here's how to find and eliminate the sites responsible for most of the click fraud in your display campaigns.

3 Strategies to Make Your Facebook Custom Audiences 3X More Effective

Custom Audiences are the crown jewel of Facebook's ad targeting options, but most accounts fail to take advantage of their potential. These three strategies will make your Custom Audiences hugely effective so you get better results for lower costs.

The Inverted Unicorn Ad Targeting Strategy that Doubles Facebook Relevance Score

Need to increase your Facebook relevance score? Check out this creative ad targeting strategy that can help you reach the right audiences and double your CTR and relevance score!

How to 3X Google Ads Conversion Rates Without Touching Google Ads

I've discovered that you can drastically reduce cost per conversion and increase conversion rates in a Google Ads RLSA campaign, without even touching Google Ads! Here's how.

7 Traits That REALLY Define High-Quality Content

Why is most of your content still failing? Simple: Your definition of quality content is completely wrong! Here are seven traits that really define high-quality content.

Why Brand Advertising Drives More Conversions than You Think

Are big brands wasting their money on brand advertising like billboards and media spots? You might be surprised to learn the answer. Here's how brand advertising drives conversions.

4 Super-Effective Content Syndication Strategies for Bloggers

Content syndication sometimes gets a bad rap, but sites like the New York Times and Forbes do it -- you should too! Here's your complete guide to syndicating content to grow your audience.