Blog Category
Marketing Ideas
7 Examples of Awesomely Creative Advertising: Using Your Environment
What makes creative ads successful? Check out these seven incredibly innovative advertisements that use their physical settings to create unique and memorable ads, and get in depth analysis as to why they work so well.
SEO Title Tags vs. Witty Headlines: Is There Room for Puns in Online News?
Unsurprisingly – since this is a mainstream magazine we’re talking about – the topic is nothing new. Journalists have been wringing their hands over the supposed loss of the clever headline since SEO first started, well, making headlines (making waves? making hearts go pitty-pat?) five or six years ago.
5 Ways to Lower Your Cost Per Action (CPA)
Learn five easy ways to lower your cost per action (CPA) to make your pay-per-click campaigns more profitable.
The Signaling Theory of Marketing: What Your Actions Say About Your Business
Signaling theory posits that the purpose of most human behavior is to signal value and status to others. How is marketing like signaling?
Is the Internet Making Us Smarter?
Sometimes it feels like the Internet and social media are making us dumber and slower, but some authors argue they actually make us smarter.
Are Your Keywords Descriptive or Prescriptive?
Do you use prescriptive or descriptive keyword marketing? Do you listen to your customers or tell them what to call your products?
What’s a Good Click-Through Rate (CTR) for Google Ads?
What's a good click-through rate (CTR) for Google Ads? Find out! We offer the data and free tools you need to show how you compare to the average CTR for Google Ads in your industry.
12 Ways to Find Someone’s Personal Email Address
If you have someone's name, you can find their personal email address. Sure, it may take some extensive digging and sleuthing, but if it's that important to, it can be had with some good old fashioned organic searching, scanning, and scouring the Internet. Today we'll show you 12 ways to find anyone's personal email.
SMO Is the New SEO: The Rise of Social Media Optimization
Social media optimization (SMO) may become as important as traditional SEO if Twitter, Facebook and social sharing continue to grow, replacing link building.