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WordStream
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New look, new mission, still your go-to source for online marketing news, trends, and advice!
Goal Talk Podcast Episode 16: SEO Tips for Small Businesses
On this episode of the Goal Talk podcast, host Mikayla Wyman talks with SEO Special Gordon Donnelly about optimizing your site, keyword research tools, and more.
Goal Talk Podcast Episode 15: Updates on Marketing During COVID-19-Data, Reactivation, & More
On this week's episode of the Goal Talk podcast, host Mikayla Wyman talks about updates on marketing during COVID-19, industry performance data, and more with #1 PPC Expert Mark Irvine.
Goal Talk Podcast Episode 14: The True Meaning of a Work-Life Balance
On this episode of the Goal Talk podcast, host Mikayla Wyman talks to Greg Herman about creating and sticking to a work-life balance!
Goal Talk Podcast Episode 13: The Anatomy of a Money-Making Landing Page
On this episode of the Goal Talk podcast, host Mikayla Wyman talks to WordStream Director of Managed Services Zina Kayyali all about landing pages.
Goal Talk Podcast Episode 12: The Dos & Don’ts of Effective Ad Copy
This week on the Goal Talk podcast, host Mikayla Wyman talks with Jeff Stevens all about ad copy!
Goal Talk Podcast Episode 10: Keeping Your Customers as Happy as Can Be
In this week's episode of the Goal Talk podcast, host Mikayla Wyman talks to Kim Castings about customer marketing essentials, including what it means, how to keep your company customer-led, and more!
Goal Talk Podcast Episode 9: Everything You Need to Know About the Facebook Ads Auction
On each episode of this season of the Goal Talk podcast, I interview a marketing or management expert to bring small business owners and marketers the information they need to successfully grow their businesses.
Goal Talk Podcast Episode 8: Unlocking Your Employee’s True Potential
In this week's episode of the Goal Talk podcast, host Mikayla Wyman talks with VP of People Success Lucy Lemons about high-potential employees, including how to identify these individuals, tips for managing up, and more!
Goal Talk Podcast Episode 7: The Basics of the Google Ads Auction
On this week's episode of the Goal Talk podcast, host Mikayla Wyman talks Google Ads strategies with PPC expert Kristina Simonson!
Goal Talk Podcast Episode 6: How to Find and Hire Top Talent
On this week's episode of the Goal Talk podcast, host Mikayla Wyman talks to Talent Acquisition Manager Nicole DeSisto about finding and hiring top talent!
Goal Talk Podcast Episode 5: The Basics of Advertising on Google, Facebook, & Bing
On this week episode of the Goal Talk Podcast, host Mikayla Wyman talks to Holly Niemiec about advertising on Google, Facebook, and Bing!
Goal Talk Podcast Episode 4: Identifying Your Perfect Customer Persona
In this week's episode of the Goal Talk Podcast, host Mikayla Wyman talks with Director of Product Marketing Erik Mansur about the importance of customer personas and how to create them for your business!
Goal Talk Podcast Episode 3: How to Craft an Irresistible Value Proposition
In this week's episode of the Goal Talk podcast, host Mikalya Wyman talks with Senior Product Marketing Specialist Elaine Stone about crafting a killer value proposition, including how to do it, why you need one, and much more!
Introducing The Goal Talk Podcast from WordStream
Introducing WordStream's first podcast, the Goal Talk podcast! The podcast is all about giving small business owners and marketers the information they need to succeed. The podcast will give you actionable insights to help your business flourish.
Our Top 19 Blog Posts of 2019
This year was big for online advertising—and for the WordStream blog! Here are our top 19 blog posts of the year, including Google search statistics, audience targeting techniques, and so much more!
Employee Spotlight: Eric Su
For this month’s Employee Spotlight, we’re featuring Eric Su, a software engineer here at WordStream. We talked with Eric about his path to WordStream, his EDM playlist, his dog, Tobi, and more!
How 10 of Our Customers Are Going to Make Us a Better Company
On June 11, 2019, we hosted 10 generous customers for our fourth customer insight roundtable. Check out this blog post to get a full recap of the event!
WordStream’s First Annual Core Value Awards
WordStream held its first annual Core Value Awards this year. Here, we talk details and feature some of our winners!
Employee Spotlight: Tiffany Manzi
For this month’s Employee Spotlight, we spoke with Tiffany Manzi. Here at WordStream, Tiffany is a senior account executive on the sales team, and she’s the sales team lead for the Australia/New Zealand market.
Brick by Brick: Building a Google Ads Strategy for Construction Clients
Here are four key ways that WordStream’s JumpStart Program helped Cline Design nail Google Ads for its client.
Marketing With a View: How a Sedona Resort Increased Revenue 21%
Here, we spotlight A Sunset Chateau, a luxury resort that increased their revenue 21% using WordStream.
Pitch & Win Clients Better with WordStream’s New Business Center
Most agencies lack the time needed to win new business at scale. WordStream's New Business Center can help you quickly audit paid search and social accounts, create data-backed pitches, and seamlessly transition prospects to your client center, where you can use everything you already love about WordStream Advisor to deliver value as quickly as possible.
How a Real Estate Agency TRIPLED Conversions in 30 Days
Sarah Foxen, CEO of Residensportalen, one of the largest rental agencies in Sweden, knows how challenging marketing for real estate can be. See how Sarah leveraged WordStream Advisor to triple conversions in just 30 days.
How 98 Buck Social Partnered with WordStream to Increase Conversions by 400%
Agencies are basically small powerhouses trying to do it all for every client. 98 Buck Social founder and CEO Chris Heuwetter knows this all too well. See how 98 Buck Social partnered with WordStream to increase conversions by 400%.
Take Note! New WordStream Notes Feature Now Live in Advisor
WordStream Notes is our latest productivity tool designed to help you keep track of online advertising strategies and tasks for AdWords, Facebook, and Bing. You can use the Notes feature to document account structure changes, new strategies you’re working on, follow-up tasks, reminders to other users of your team, and more.
PPC Playoffs: Improve Your AdWords Performance & Win $2,500 in Prizes
This year, for the first time, WordStream is bringing the excitement of playoff basketball to the world of AdWords. Starting March 5th, we’ll be putting on a winner-take-all tournament to decide, once and for all, who can most improve their AdWords account performance. Winner walks away with $2,500 in prizes!
