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What Is Google Ads Performance Max & How Does It Work?

Start building out your Google Ads Performance Max strategy with this complete walkthrough of how PMax works to grow your business across channels.

Susie Marino | June 18, 2025 | Google Ads
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What Is Google Ads Performance Max & How Does It Work?

Start building out your Google Ads Performance Max strategy with this complete walkthrough of how PMax works to grow your business across channels.

Susie Marino
June 18, 2025
Google Ads

The Power of Interactive Content (+12 Types & Examples)

Interactive content is a customer engagement magnet. Learn about a dozen types of interactive content you can use right now.

Google Ads Not Working? Try These 7 Fixes

Follow these steps to take your under-performing Google Ads from zero to hero.

Google AI Overviews: 34 Stats & Facts You Can’t Scroll Past

See the data behind Google's rising search feature, AI Overviews, including how AIOs are impacting CTR and user experience.

Every Google Ads Asset Option & How to Use Them

Get a complete breakdown of every Google Ads asset available within the platform and how to use them to enhance your ads.

How to Advertise on Facebook: The Visual, Step-by-Step Guide

Complete with screenshots, tips, and FAQs, this guide has (quite literally) everything you need to set up a successful Facebook ad campaign.

10 Google Business Profile Features to Help Your Listing Stand Out

Focus on these Google Business Profile features to make your listing pop and drive clicks, calls, or directions to your business.

5 Reasons Your Website Isn’t Getting Traffic (+How to Fix It)

Lack of site traffic got you down? Find out how to troubleshoot and fix it to watch the traffic pour in.

99 Hot Summer Puns for Sea-Sun-al Marketing

Summer punning is no joke! These playful puns will bring the heat to all your seasonal messages.

9 Ways to Truly Differentiate Your Content in an AI World

Differentiating your content is critical to compete with the speed of AI. See how nine pros do it.

How Much Does Google Ads Cost in 2025?

All of the benchmarks, factors, and tips you need to determine your budget.

Google Marketing Live 2025: 10 Top Takeaways + Early Reactions

See the biggest and best announcements from this year's Google Marketing Live event.

AI Overviews ARE Impacting SEO. Here’s What to Do About It

AI Overviews are shaking up search. Here's how to future-proof your SEO strategy so you maintain traffic and rankings.

Google Ads Benchmarks 2025: Competitive Data & Insights for Every Industry

See the latest Google Ads benchmarks for your industry plus exclusive expert insights on what this data means for your business.

54 Fun & Creative Summer Instagram Captions for Any Business

Find the right summer Instagram caption for your industry with this full list of ideas, tips, and examples fit for the season!

The Best AI Tools to Tackle Every Marketing Task

Looking for the best AI tool for your specific marketing task? Find it on this list.

Google Ads Audience Targeting: 14 Powerful & Underused Strategies

Take your campaigns beyond keyword targeting—yes, even with search ads.

7 Huge Content Marketing Challenges in 2025 (+How to Overcome Them)

Content marketing is getting harder. Here are the top hurdles you need to know, plus what to do to clear them with ease.

How to Get Reviews on Facebook & Manage Them Like a Pro

Facebook reviews can help you win over new customers on this super popular social platform. Find out how to get more--and manage them.

How to Do a PPC Keyword Gap Analysis to Find New Opportunities

Want to expand your PPC keyword list while stealing market share from your competitors? Find out how a keyword gap analysis can help.

How to Get a Google Knowledge Panel for Your Business (+Tips to Optimize It!)

See what it takes to get a Google Knowledge Panel for your business, why it's important, and how you can earn yours now.

How to Use the Facebook Ads Audience Overlap Tool (to Save Money!)

Learn how to run and read the Facebook ads audience overlap tool, and get tips for using it to save on spend.

Google AI Overviews Optimization: Is It Worth It?

Is it time to panic about AI Overviews stealing your traffic? Maybe not just yet...but here's how to prepare.

101 SEO Stats to Reference Everywhere in 2025

Are you on the right track with your SEO? These statistics will help guide your strategy.

Amanda Rodhe
April 23, 2025
SEO

52 Memorial Day Instagram Captions, Quotes, & Hashtags (+Canva Templates!)

Pay your respects with these ready-made captions and posts, plus a word and hashtag brainstorm list.

Shared Budgets in Google Ads: Everything You Need to Know

Are Google Ads shared budgets right for your campaigns? Find out! Plus, learn how to set them up.