Want more conversions in AdWords? Doesn’t everybody?
In this article, I’m going to show you how you can supercharge your conversions by creating targeted ad groups using existing data in your campaigns.
That’s right: You don’t have to do the usual keyword research using Google AdWords Keyword Planner to get great results. Sometimes, the keywords you need are already in your campaigns, staring you right in the face. Bringing them to the surface and amplifying their effectiveness is easy, if you know what you’re doing.