ecommerce-marketing-bing-shopping-cpa-benchmark-data
May 29th, 2019

With the exception of Louis XVI and the guy who played drums for Nirvana before Dave Grohl, a little healthy competition never hurt anybody. In fact, when you’re vying for consumers’ loyalty in an increasingly competitive ecommerce landscape, competitive insights can make a huge difference.

Well, that’s why we’re here today. Before we launched our newest...

Instagram post of a picnic with wine
May 29th, 2019

If you told me ten years ago that I would be writing a guide on hashtagging, I would most likely have laughed in your face. (Sorry!). To think of how far the hashtagging world has come in the last few years is mesmerizing… I can still remember when I first came across the foreign concept of “hashtags.” It must have been around 2010, and back then I thought hashtags were just a cheeky little...

crawl stats
May 28th, 2019

On-page SEO, off-page SEO, and technical SEO can be thought of as three pillars of organic search engine optimization. Out of the three, technical SEO can feel like the forgotten sibling, most likely because it’s the trickiest to master. However, with the competition in search results now, us marketers cannot afford to shy away from the challenges of technical SEO—having a site that is...

event ad with location mountain background
May 21st, 2019

Are you planning an upcoming event? Online? Offline? Or maybe even a combination of both? If you, your team, or your clients are working on promoting an event, you want your efforts to be worthwhile. You need to drive awareness and attendance, to bring in leads and revenue, and to help you accomplish your overall business goals as they relate to your event.

Whether that’s an upcoming...