Céillie Clark-Keane

Céillie Clark-Keane

Biography

Ceillie runs content at Unstack, a no-code CMS built for marketers. Previously, she was the managing editor of the WordStream blog.

Content Marketing Trends
November 23rd, 2020

It’s that time of year again. Starbucks releases holiday drinks. Crockpots make their way back onto countertops. Last year’s gloves suddenly appear at the bottom of your coat pockets. And content marketers get out their calendars to start brainstorming and prepping for next year.

So we asked a number of industry experts what content marketing trends they’re most excited about—what they...

Tamara Fedde
February 21st, 2020

WordStream has some impressive employees in our ranks: from industry influencers to marathon runners, from analysts to authors. The Employee Spotlight series aims to highlight the talented individuals who work here. Each month, we’ll be featuring an interview here on the blog and on our social accounts.

For this month’s Employee Spotlight, we’re featuring Tamara Fedde. Originally from...

WordStream's content marketing mission statement
February 11th, 2020

I had a few goals for the WordStream blog for 2020, and the biggest one was to formalize a content marketing mission statement. A few weeks ago, I got the rest of the content team together in a room to talk about what it is, exactly, that all of our content does and how we can document this to improve our content strategy. Here’s what we landed on for our content marketing mission statement:...

Employee Spotlight Ian Woodward
January 31st, 2020

WordStream has some impressive employees in our ranks: from industry influencers to marathon runners, from analysts to authors. The Employee Spotlight series aims to highlight the talented individuals who work here. Each month, we’ll be featuring an interview here on the blog and on our social accounts.

For this month’s Employee Spotlight, we’re featuring Ian Woodward, who’s been at...

google-search-statistics-desktop-search-results
December 23rd, 2019

We’ve had over 250 new blog posts this year, and in those we covered a lot. Paid search strategies, ecommerce marketing tips, industry news updates. Copywriting tricks, social media marketing plans, agency growth tactics—the list could literally go on and on.

In the past, we’ve rounded up our top 10...

Ali Ajemian
November 15th, 2019

WordStream has some impressive employees in our ranks: from industry influencers to marathon runners, from analysts to authors. The Employee Spotlight series aims to highlight the talented individuals who work here. Each month, we’ll be featuring an interview here on the blog and on our social accounts.

For this month’s Employee Spotlight, we’re featuring Ali Ajemian, the marketing team...

blog post screen shot with "Here five" typo
November 6th, 2019

I have to confess: Even though I’m correcting punctuation and reviewing sentence structure at work all day, I don’t care when I see a typo in a book. Sure, I might circle it so I remember, but I don’t feel vindicated. If anything, I feel bad. When it’s in a blog post I’ve edited, I’m bummed I made a mistake.

But I’d rather content I’ve edited have a missing period or an extra capital...

Eric Su
October 25th, 2019

WordStream has some impressive employees in our ranks: from industry influencers to marathon runners, from analysts to authors. The Employee Spotlight series aims to highlight the talented individuals who work here. Each month, we’ll be featuring an interview here on the blog and on our social accounts.

For this month’s Employee Spotlight, we’re featuring Eric Su, a software engineer...

copywriting freewrite Peter Elbow quote
October 15th, 2019

Starting with a blank page is never a good idea. For me, it’s the quickest way to realize I need to check my inbox one more time. Or finally organize the files on my desktop. Or run to grab a coffee so that I can focus. (I don’t think I need to tell you that these coffees don’t do much for focus.)

The bottom line is that, whether I’m writing an email or a blog post or a tagline, if I...