Gordon Donnelly

Biography

Gordon Donnelly is a college hockey washout turned SEO & content marketer. He's a sucker for fly fishing, mudslides, and Jim Morrison.

Top Digital Marketing Stories 2020
December 14th, 2020

It’s that time of year again. Venture capitalists are taking to Twitter to share screenshots of the new IPOs they just missed in 2009. Just kidding, that’s all year. 

On a serious note: today, as we enter the holiday season, we look back on a year that was extremely difficult for a lot of people.  And because this is a marketing blog, we were with you every step of...

google page experience algorithm update core web vitals diagram
October 19th, 2020

Update: Google has officially announced that this update will roll out in May of 2021.

It’s no secret: content has long reigned king on the frontier of search engine optimization. To get organic traffic, you need web pages. Those pages need to rank for a diverse set of voluminous keywords. If you can solicit (or naturally earn) authoritative inbound links to those pages, all...

grow-my-agency-growth-academy-official-logo
January 27th, 2020

Knowledge is power. Here at WordStream, we pride ourselves on being one of the most in-depth sources of digital marketing knowledge in town. Want to learn how to create impactful Facebook audiences? We have a blog for that. Want to learn how to write better PPC ad copy? We have a blog for that, too.

The written word is powerful. And we wouldn’t trade it. But folks learn in all sorts of...

BERT Google Algorithm Update
November 12th, 2019

Keeping track of Google’s algorithm updates is a full-time job—especially considering the fact that Google doesn’t always explain why frequent fluctuations in the SERP (Search Engine Results Page) occur. Mostly, these updates occur in the name of increasing relevance in the SERP. They benefit sites that produce quality, fresh, relevant content. The song remains the same. 

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Smart Ads Contest
July 8th, 2019

Happy week after vacation! Rouse yourself from that mudslide coma, pour on the aloe, and shake off the post-break malaise.

You have a contest to win.

We here at WordStream are passionate about helping advertisers do more with less. That means more output, less time. More conversions, less wasted spend. More cowbell. Just more cowbell.

To help you do more with less, we’re...

Image SEO
May 8th, 2019

SEO, or search engine optimization, might seem complicated, but at a fundamental level, you can think about it this way:

Everything on the internet is either a piece of content or a link (between pieces of content).

Traditionally, the pieces of content that have the most inbound links from the highest-quality site have the best ability to rank in the...