ksenia larina headshot

Ksenia Larina

Biography

Ksenia is a brand owner and CMO for Lemon.io with 7+ years of digital marketing experience. Being a writer herself, Ksenia seems always to know what kind of content a website needs the most – and when. And launching a recognizable brand with its voice and quirk is something Ksenia can do best. In fact, this is how Lemon.io was born.

how to brand your business: brand acrostic
September 23rd, 2021

As a savvy entrepreneur or marketer, you are probably wondering: what can I do to differentiate my brand from an endlessly long list of cutthroat competitors?

The short answer is branding.

Whether you’re actively managing your brand identity or not, it exists. And the chances of coming out as the ideal choice to your potential clients rests on how strong and reliable your brand...