WordStream Pay Per Click Management


Pay-Per-Click Management Services
Our Experienced PPC Experts Can Help!


WordStream’s all-inclusive pay-per-click management services are performed by WordStream's highly-qualified expert team of internet marketing professionals.

Every member of the WordStream PPC Management Services team is experienced with the WordStream platform and trained in executing highly effective PPC campaigns. Our PPC Account Management team can help businesses large and small achieve their paid search goals!

Real-World PPC Account Management Client Results

Our results speak for themselves! Our clients have had tremendous success working with our pay-per-click management company, reaching remarkable results such as: 

  • Monthly cost decreased by $1000 while maintaining steady click volume
  • Reduced spend by 33%, while keeping consistent volume of traffic
  • Reduced CPC by 25% with an increase in impressions
  • 3X CTR (click-through rate) of an ad group from 2.79% to 7.36% with optimization of ad-text.
  • Quality Score averages increased to 7, providing 43% lower cost per click (CPC) while maintaining volume of conversions.

PPC Account Management: Core Components of Pay-Per-Click Advertising

Successful PPC account management requites special attention to a number of moving parts, but these are the main areas of focus:

  • Keyword Research
  • Keyword Grouping
  • Ad Text Creation
  • Negative Keywords
  • Quality Score
  • Relevant, Compelling Landing Pages

Each of these key elements of pay-per-click advertising requires a tremendous amount of focus and in-depth research to be truly successful. WordStream's pay-per-click management company can do all the work for you - our team of experts are well-versed in PPC best practices and know the PPC management process to get your account optimized into a ROI producing machine!

What You Get with WordStream Pay-Per-Click Management Services

WordStream's PPC Account Management will let you rest at ease knowing that your PPC account is in experienced and trusted hands. Our PPC management process involves a combination of personalized hands-on account work by your own dedicated AdWords Account Manager, along with an entire team of PPC management experts to help deliver on your pay-per-click advertising goals.

With the WordStream's Pay-Per-Click Management Firm, you get:

  • Dedicated PPC Account Manager
  • PPC Account Structure/Restructure
  • Text Ad Creation and Optimization
  • PPC Account Review and Goal Setting
  • Expert Keyword Research
  • Dynamic Key Phrase Insertion
  • Google Display Network & Remarketing
  • Call Tracking
  • Geo-Targeting Ads
  • PPC Conversion Tracking
  • Landing Page Optimization Suggestions
  • Detailed Performance Reporting (weekly, bi-weekly or monthly)
  • Total Transparency – You'll Always Have Access to Your Account

What Makes WordStream's Pay-Per-Click Management Firm Different?

At WordStream we do more than just create great management software that makes AdWords management easier; we are truly obsessed with pay-per-click advertising! As one of the top PPC companies, we continually research the latest and greatest PPC practices and so that we can help deliver the best pay-per-click advertising results for you. We stay up-to-date on the cutting-edge PPC updates so that we're always working at the top of our game for your benefit! 

PPC Account Management FAQ's 

How good are WordStream’s PPC Account Management Professionals at managing AdWords campaigns?
Very good! Excellent in fact! Our PPC Account Managers utilize our proprietary PPC platform and Quality Score technology to power their AdWords management work, while getting input from the rest of the AdWords management team to ensure you're getting the very best AdWords assistance. WordStream's AdWords Management professionals work together to get the optimal results for your AdWords account and are supported by the entire AdWords expert team to resolve even the most difficult PPC situations.

Is WordStream a Google Reseller?
Yes, but unlike other Google reseller agencies who combine their fees with your AdWords spend, WordStream’s fees are 100% transparent. You manage and pay for your own PPC account spend. Other pay-per-click management firms package their services with AdWords spent, which means you don't always know how much of your budget is going towards AdWords spend and how much is paying for your service. Our design lets businesses stay in complete control of how much they want to spend on AdWords, enabling them to pay for WordStream's PPC management service fees separately, maintaining transparency.

What type of clients does WordStream usually work with? 
WordStream works with advertisers in a variety industries. Most of our clients spend between $10,000-$50,000 per month in Google AdWords.

What platforms are considered in multi-platform advertising?
In the United States, we conduct multi-platform PPC account management services for Google, Bing and Yahoo. For overseas users we offer PPC management services for Google and Bing. Those interested in Facebook marketing or LinkedIn marketing, or overseas advertisers interested in Yahoo! marketing, we recommend that you contact a Sales Representative for further information and pricing.

Do I get monthly PPC reports about my account?
Yes, you will get monthly reports about the PPC management process and results! At WordStream we strive to be 100% honest and transparent about the work we do. Not only will you receive reports and scheduled calls from your personal PPC Account Manager, you also will receive a free subscription to our PPC platform so that you have complete access to your data, anytime.

Will WordStream use my existing AdWords account, or create a new account for me? 

This is your choice, however in our PPC management process we typically will use your existing AdWords account and work to restructure and build out from what you already have established. It's up to you though!

Does WordStream require annual or long-term contracts? 
Yes, we require minimum 6 month commitment for our Pay-Per-Click Management Services. Crafting and managing effective PPC campaigns takes time and effort. Our PPC management process involves working one-on-one with clients to intimately understand their business, provide personalized strategic insight, and ensure their account is optimized for total PPC success. This in-depth involvement on our part requires a business partnership of mutual transparency and consistency.

What if I want to take over management of my account at some point?
That's fine! Your account is managed using the WordStream PPC platform, which you always have access to as a member of our pay-per-click management services package. You can easily transfer from full Pay-Per-Click Management Services to WordStream's more hands-on, do-it-yourself manual platform if you'd prefer.

How much does it cost to have WordStream manage my AdWords account?
Our AdWords Management Services start at $1000/month. Click here for more details, or contact us for a detailed quote.

How soon can WordStream begin to work on my account once I sign on? 
We can begin right away, as soon as you'd like! We typically begin with a kick-off call with your dedicated PPC Account Manager to discuss your business's individual goals and strategy, and how we can meet those goals.

Is there a set-up fee to begin working on my account?
No, there are no hidden set-up fees with WordStream. All you need to do is sign on with your first month payment.

How do I get started?
You can request a consultation and pricing quote online. Also, feel free to call us at 855.967.3787 to speak with someone directly!


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