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Lindsay Paramore

Biography

Lindsay Paramore has been in digital marketing since 2011. She is a Team Lead of Digital Presence at Gannett, where she specializes in improving clients' organic performance through website, SEO, social media, and local listing optimization. She has a dog and a bearded dragon and loves to write poetry, dabble in photography, and travel with her husband and two children. You can see more of her work in her linktree!

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August 4th, 2021

With the growing momentum of people wanting to generally connect online, it’s no wonder that businesses spend about 15-25% of their advertising budget* on just social media. But organic social media marketing is just as important as paid efforts.

Paid or organic, it's not enough to just set up your social profiles and let them sit there, essentially gaining virtual dust. Just like...