Top Blog Posts from the WordStream Blog
What makes a good blog post? Is it site traffic? Social shares? Cat memes?
Here at WordStream, we’ve been publishing blog posts since 2009. We’ve covered topics from keyword research to Facebook advertising.
Over the years, we’ve developed a feel for what you, our readers, find valuable. Here are our top blog posts of all time—as gauged by traffic, social buzz, and popularity with our readers.
PPC Basics
How Much Does Google Ads Cost?
AdWords Impression Share: Understanding and Improving Your Impression Share
6 Steps to Building a Brilliant Paid Search Account Structure
The 8 Best (& Free!) Google AdWords Tutorials for Beginners Right Now
How to Pass the Google AdWords Certification Exam: 7 Tips from Newly Certified Professionals
What’s a Good Click-Through Rate (CTR) for PPC?
How to Create the Best Landing Pages for Your Google AdWords Account
Paid Search Marketing
Google Ads Benchmarks for YOUR Industry [Updated!]
7 Totally Underrated Free AdWords Tools
29 PPC Tools You Need to Try This Year
The Easy 8-Step Checklist for PPC Audits
7 Ways to Write Super-Effective AdWords Ads (With Real Examples)
We Analyzed 612 of the Best Ads: Here Are 9 Things We Learned [DATA]
7 Tips to Master the Google Display Network
What to Do if AdWords Says Your Landing Page Experience Is Below Average
How to Make A High-Quality Google AdWords Report in 15 Minutes [Free Template]
Average Cost per Click by Country: Where in the World Are the Highest CPCs?
5 Reasons To NEVER Use Google AdWords Automatic Bidding
29 PPC Tools You Need to Try this Year
Google Conversion Tracking: Complete Guide to Conversion Tracking in Google AdWords
Google Expanded Text Ads: 10 Things You Need to Know
11 Kick- Ass Call to Action Examples (and Why They Work)
Remarketing Lists for Search Ads (RLSA): What You Need to Know
Google’s Responsive Search Ads: 13 Facts and Best Practices You Need to Know
Search Engine Optimization
25 Ways to Increase Traffic to Your Website
How to Rank for a Keyword in 10 Steps
Keyword Optimization: Why Optimizing for the Right Keyword is ‘Do or Die’
How to Write an Awesome Blog Post in 5 Steps
SEO Basics: Complete Beginner’s Guide to Search Engine Optimization
The 8 Best Keyword Research Tools (Almost All Free!)
Beginner’s Guide to Keyword Search Volume for Marketers
What is Evergreen Content? A Guide to Long-Lasting Content that Boosts SEO
The 8 Best Tools for Finding Competitor Keywords
Advertising & Marketing Ideas
26 Free Online Marketing Courses: Learn Digital Marketing!
35 Easy and Effective Real Estate Marketing Ideas
25 Restaurant Marketing Ideas: How to Market a Restaurant
64 Creative Marketing Ideas to Boost Your Business
18 Sneaky Ways to Build Brand Awareness
22 Low-Budget Marketing Ideas for Small Businesses
7 Best Survey Tools: Create Awesome Surveys for Free!
7 of the Best Value Proposition Examples We’ve Ever Seen
23 Creative Advertising Ideas that Actually Work
11 Examples of Great Customer Testimonial Pages
7 Super-Creative, Crazy-Effective Retargeting Ad Ideas
17 Hair-Raising Salon Marketing Ideas
Complete Beginner’s Guide to Advertising on Amazon
How to Do a Webinar Your Audience Will Love
Ethical Marketing: 5 Examples of Companies With a Conscience
Landing Page Relevance: Can You Optimize for Quality Score?
Our 8 Best Ad Copywriting Tips EVER!
17 Best Practices for Crazy-Effective Call-to-Action Buttons
Social Media Marketing
New, FREE Facebook Analytics Tools from WordStream
6 FREE Facebook Marketing Tools to Juice Up Your Campaigns
The 7 Best Free Social Media Management Tools in 2018
11 Ways to Get More (Real!) Instagram Followers
Find Your Old Tweets: How to See Your First Tweet
33 Instagram Captions that Will Break Your Like-ometer
One Weird Trick to Get More Facebook Likes for Free
75 Super-Useful Facebook Statistics for 2018
Facebook Makes Major Changes to the News Feed: Here’s How it Will Impact Your Business
Hacking the Facebook Newsfeed Algorithm: 5 Ways to Recover Organic Reach
33 Mind-Boggling Instagram Stats and Facts for 2018
40 Essential Social Media Marketing Statistics for 2018
Social Media Advertising
5 Ridiculously Powerful Facebook Ad Targeting Strategies
Facebook Ad Benchmarks for YOUR Industry
Facebook Ad Benchmarks for YOUR Industry [New Data]
Facebook Relevance Score: 4 Key Facts to Know
9 Tips to Write the Best Facebook Ads Ever (With Examples)
9 Ways to Lower Your Facebook Ad Costs
7 Awesome Facebook Ad Examples (and Why They Work)
21 Facebook Advertising Tips to Try Right Now
GIFs Will Revolutionize Your Facebook Ads – Here’s How to Use Them
The Complete Guide to Facebook Video Ads
5 Ways to GDPR Will Impact Your Facebook Ads
The Complete Guide to Advertising on Instagram
7 Killer Tips for More Effective Real Estate Facebook Ads
All of Facebook’s Ad Targeting Options (in One Epic Infographic)
The Ridiculously Awesome Guide to Facebook Remarketing
How Much Do Instagram Ads Cost? Plus 8 Tips for Saving Money
4 Ways to Make Facebook & Google Ads Work Better Together
Miscellaneous Topics
37 Staggering Video Marketing Statistics for 2018
Top 10: Best Video Editing Software for Beginners
10 of the Most Innovative Chatbots on the Web
6 Places to Learn Photoshop for Free (or Almost Free!)
How to Do a SWOT Analysis for Your Small Business
20 Ways to Improve Your Presentation Skills
10 Companies Using Machine Learning in Cool Ways
Pain Points: A Guide to Finding and Solving Your Customers’ Problems
25 Ways to Increase Sales Online
7 Things Nobody Tells You About Working Remotely
7 Ecommerce Trends You Can’t Ignore in 2018
Everything You Know About Conversion Rate Optimization is Wrong
The 9 Best Email Subject Line Styles to Increase Your Open Rates
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