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SEM Consulting Services

WordStream offers a range of SEM consulting services to help your business make sense of paid search. Many Google AdWords advertisers find effectively managing the intricacies of a paid search campaign to be both time-consuming and confusing. For these reasons, WordStream’s SEM consulting services are invaluable to businesses that want to maximize their PPC ROI and focus on taking care of their customers.

Real Results

Hundreds of businesses have transformed their paid search campaigns by allowing WordStream’s SEM consulting experts to handle their PPC efforts. Clients who have taken advantage of WordStream’s expert consulting services have experienced:

  • Decreased monthly PPC costs of more than $1,000 while maintaining click volumes
  • Reductions in spend of 33% while maintaining consistent volumes of traffic
  • Increased impressions and decreased CPC of 25%
  • Triple CTRs of Ad Groups through text ad optimization – growth from 2.79% to 7.36%
  • Increased average Quality Scores to 7 out of 10, resulting in a reduction in CPC of 43% while maintaining conversion volumes

Whether you are an experienced PPC advertiser or a newcomer to paid search, WordStream’s SEM consulting experts can assist with every aspect of your campaigns and maximize your ROI.

Managed Services

WordStream’s Managed Services team brings years of paid search knowledge to each and every account.

Businesses that opt to work with our Managed Services team will outline their paid search experiences and difficulties before identifying their PPC goals with their dedicated account manager. At this point, WordStream’s SEM consulting experts will assist with every aspect of their clients’ PPC efforts, including:

  • Optimization and restructuring of AdWords account structure
  • Keyword discovery and research
  • Text ad creation and optimization
  • Dynamic keyword insertion, if desired
  • Call and conversion tracking
  • Geotargeting
  • Remarketing
  • Google Display Network advertising
  • Landing page optimization

In addition, WordStream’s Managed Services team provide their clients with regular reports on the performance of their account. Transparency lies at the heart of everything we do at WordStream, and businesses working with our SEM consulting experts can see how, and why, their account performance is improving every step of the way. Finally, customers who opt to take advantage of WordStream’s Managed Services offering receive free access to our WordStream Advisor software platform, providing them with even greater insight into their paid search efforts.

Expert Knowledge

Each and every one of WordStream’s SEM consulting experts is fully AdWords certified. With years of experience and in-depth knowledge of both Google AdWords and Bing Ads, our Managed Services team can help your business achieve your paid search goals and make sense of PPC.

Our SEM consulting experts are not content to merely handle their clients’ PPC campaigns. We constantly strive to stay abreast of improvements to the Google AdWords and Bing Ads platforms, as well as wider trends in the paid search space, enabling us to recommend strategic approaches that can help your business leverage new paid search tools and functionality.

WordStream also offers consultancy services for clients who opt to use our WordStream Advisor software platform. For customers who want to experience the power of WordStream’s software before trying out the 20 Minute PPC Work Week offered by WordStream Advisor, our AdWords Performance Grader Plus provides AdWords advertisers with a comprehensive PPC audit free of charge.

Take Control

Paid search can be a minefield for the uninitiated. Let WordStream’s SEM consulting experts show you the way. Contact us to arrange a no-obligation pricing quote and consultation today.

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