Alessandro Colarossi

Alessandro Colarossi

Alessandro is an accomplished digital marketing professional with over a decade of experience in various tech fields. He currently works as a Customer Success Manager at Google and teaches Digital Marketing at Sheridan College in Ontario, Canada. He also co-authored the book Becoming Artificial and writes articles for Philosophy Now Magazine and various digital marketing websites. You can learn more about Alessandro at

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PPC for Retail: Biggest Trends, Challenges, & Strategies for Success

Make the most of your PPC for retail campaigns with these trends, tips, and solutions to common challenges.

The Most Useful AI Features in Google Analytics 4

You know AI is great for analytics. Here are two practical AI features you can access in Google Analytics 4.

What Is Google Consent Mode? (+How to Implement It)

Enhanced tracking without sacrificing user privacy? Say less.

6 Best Landing Page Builders (+Checklist to Find the Right Fit)

This expert shares his top picks for building effective landing pages plus tips that will help you drive more conversions fast.

How to Make a Click-Worthy YouTube Thumbnail (+Free Tools!)

Drive more YouTube video views with these expert tips and tools.

8 Super-Helpful AI Features in Google Ads

Discover the AI-powered tools and features you should test in Google Ads.

Easy Guide to Offline Conversion Tracking in Google Ads

This step-by-step tutorial will keep you on top of offline conversions from your Google Ads campaigns.

4 Genius Ways to Drive More Calls from Google Ads

Google Ads can drive more than just clicks to your website. They can also drive calls--when used correctly.