Alessandro Colarossi

Alessandro Colarossi

Alessandro is an accomplished digital marketing professional with over a decade of experience in various tech fields. He currently works as a Customer Success Manager at Google and teaches Digital Marketing at Sheridan College in Ontario, Canada. He also co-authored the book Becoming Artificial and writes articles for Philosophy Now Magazine and various digital marketing websites. You can learn more about Alessandro at

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The Most Useful AI Features in Google Analytics 4

You know AI is great for analytics. Here are two practical AI features you can access in Google Analytics 4.

What Is Google Consent Mode? (+How to Implement It)

Enhanced tracking without sacrificing user privacy? Say less.

6 Best Landing Page Builders (+Checklist to Find the Right Fit)

This expert shares his top picks for building effective landing pages plus tips that will help you drive more conversions fast.

How to Make a Click-Worthy YouTube Thumbnail (+Free Tools!)

Drive more YouTube video views with these expert tips and tools.

8 Super-Helpful AI Features in Google Ads

Discover the AI-powered tools and features you should test in Google Ads.

Easy Guide to Offline Conversion Tracking in Google Ads

This step-by-step tutorial will keep you on top of offline conversions from your Google Ads campaigns.

4 Genius Ways to Drive More Calls from Google Ads

Google Ads can drive more than just clicks to your website. They can also drive calls--when used correctly.

6 Ways to Use ChatGPT for SEO That Won’t Kill Your Rank

Find out how to use ChatGPT for SEO (responsibly) and what you need to consider before you do.

How to Use Google Tag Manager: The Only Guide You’ll Ever Need (with Video Tutorials!)

In this complete guide to Google Tag Manager, you'll learn how to create an account, install GTM on your website, what to track, and more with helpful videos along the way.