Alessandro Colarossi
Alessandro is the Director of Google Ads Account Management at Search Kings. He specializes in optimizing ad performance, creating data-driven strategies, and fine-tuning audience targeting. With 11 years of experience working at Google, he has deep expertise in managing high-performing digital ad campaigns.
Alessandro is also the co-author of Becoming Artificial and has articles published in Philosophy Now and various digital marketing publications. Learn more at his website.
Programmatic Advertising: What It Is & How It Works
Learn everything you need to know.
The Most Useful AI Features in Google Analytics 4
You know AI is great for analytics. Here are two practical AI features you can access in Google Analytics 4.
What Is Google Consent Mode? (+How to Implement It)
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How to Make a Click-Worthy YouTube Thumbnail (+Free Tools!)
Drive more YouTube video views with these expert tips and tools.
8 Super-Helpful AI Features in Google Ads
Discover the AI-powered tools and features you should test in Google Ads.
Easy Guide to Offline Conversion Tracking in Google Ads
This step-by-step tutorial will keep you on top of offline conversions from your Google Ads campaigns.
4 Genius Ways to Drive More Calls from Google Ads
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6 Ways to Use ChatGPT for SEO That Won’t Kill Your Rank
Find out how to use ChatGPT for SEO (responsibly) and what you need to consider before you do.
How to Use Google Tag Manager: The Only Guide You’ll Ever Need (with Video Tutorials!)
In this complete guide to Google Tag Manager, you'll learn how to create an account, install GTM on your website, what to track, and more with helpful videos along the way.