Alessandro Colarossi

Alessandro Colarossi

Alessandro is an accomplished digital marketing professional with over a decade of experience in various tech fields. He currently works as a Customer Success Manager at Google and teaches Digital Marketing at Sheridan College in Ontario, Canada. He also co-authored the book Becoming Artificial and writes articles for Philosophy Now Magazine and various digital marketing websites. You can learn more about Alessandro at alessandrocolarossi.com.

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How to Harness the Power of Generative AI in Digital Marketing Responsibly & Effectively

Generative AI can make your marketing more effective when applied correctly. Find out how to do that (+why a human touch is still necessary!).

Unlocking the Power of Dynamic Remarketing for Retail: A Step-by-Step Guide

Find out how to set up Google dynamic remarketing to boost your ecommerce or retail business.

Why & How to Set Up Google Ads Enhanced Conversions (with Video Tutorial!)

Follow these steps to ensure you're collecting the most accurate conversion data possible from your Google Ads.

How to Get Found Online: Our Top 9 Tips for Local Service Businesses

Show up for the right searches and be the business that gets chosen over competitors!

3 Key GA4 Features All Advertisers Should Leverage (& How)

Google Signals, Google Ads account linking, and User-ID—game changers!