Gustav is a freelance content contributor and a B2B SaaS marketing leader with over a decade of experience in content strategy, SEO, and growth marketing.
Many businesses are seeing traffic slashed due to search engine changes and AI impacts. Here's how to make the most of the traffic you ARE getting.
What are AI search platforms saying about your business? Find out why it matters plus how to track it with the right tools.
ChatGPT isn't the only AI game in town. Learn about other AI tools you can use to up your marketing game.
Generative engine optimization is the practice of optimizing for AI search platforms. Find out how it differs from SEO and how to build your GEO strategy.
Topical authority is more important than ever! Learn how to apply it to your website and content.
AI Overviews are shaking up search. Here's how to future-proof your SEO strategy so you maintain traffic and rankings.