John Shieldsmith is an award-winning writer and content marketer who’s helped countless SaaS brands, scrappy startups, and more expand their audience through well-crafted content. When he’s not elbow-deep in research or optimizing a piece, he’s adventuring with his wife and son, or working on his newsletter for aspiring writers.
Learn the basics of content optimization plus get nine ways to improve your content so it achieves your goals
Neglecting your website maintenance can seriously hurt your site's performance--and your ability to get new customers. Use this handy checklist to keep your site up to par.