Mary Lister

Mary Lister

Mary is a content writer/strategist at Starry, Inc. and an enthusiast of all things Internet. When she’s not writing words for work, you can find her eating extra-cheesy pizza while planning her next trip.

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40 Essential Social Media Marketing Statistics in One Cool Infographic

As we start a new year, here is a look back at the world of social media. Social media marketing is one of the single most important things you can do to generate leads and increase brand awareness, so keep these statistics in mind as you create your social media plan for 2018!

23 Creative Advertising Ideas That Actually Work

The secret to standing apart from competitors? Creativity! Here are 23 ideas and examples to inspire you.

4 Elements of an Inspiring Company Mission Statement (+20 Examples)

Do you need to re-work your corporate mission statement? Starting a new business and need a guide? Here's a list of golden rules to follow and examples of great company mission statements.

19 Genius Dental Marketing Ideas to Grow Your Practice

As a dentist, bringing in good clients, and lots of them, is hard! Here are some smart marketing ideas to make it easier for your potential customers to find your dental practice.

The 9 Best 404 Error Pages We’ve Seen

A 404 or Not Found error happens with a user tries to follow a dead, broken, or nonexistent link. The best 404-error pages on the web make the most of this rerouted traffic. Check out 9 examples.

5 Ways to Earn & Build Customer Loyalty

Your loyal customers are the ones who buy your products even if they aren’t on sale and recommend your offerings to friends. Learn five ways to build customer loyalty through smart marketing.

3 Important Facebook Ad Copy Tests To Highlight Your Value Proposition

These three A/B tests from WordStream’s Facebook Ads account showcase how important testing your ad copy is. Learn how to showcase your value prop to maximize clicks and conversions!

13 Great Mobile Marketing Tools You Need

What is most important to mobile users is efficiency and productivity. We've curated a list of top apps and tools to help with your mobile marketing plan.

Generational Marketing: How to Target Millennials, Gen X, & Boomers

We've done the research! In this post we examine the best online marketing strategies for targeting three key generational demographics.