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Hacking Google Ads: One Weird Trick That Could Save You Thousands

Rather than spout the usual list of advice, we take a close look at a real account with exceptionally high Quality Scores and see how they're getting it done.

The Complete, Digestible Guide to Google Ads Budgets

Learn how to create a PPC budget, allocate funds, and stay on track with it no matter how many campaigns you're running!

How to Compete With Big Spenders in Google Ads (Without Spending More $$)

Learn nine things big-budget accounts do to succeed with their online ads that you can do to hang with them—no matter your budget.

2021 Search Advertising Benchmarks for Every Industry

Gauge your PPC performance with these benchmarks—including average cost per click, click-through rate, cost per lead, and conversion rate for 20 different industries, plus insights.

The 30 Best Ways to Promote Your Business (With or Without Money)

Learn the top strategies—from search to social, email to events—that are worth your precious time and money.

The 17 Best Marketing Strategies for 2022

No futuristic cryptocurrency nonsense here! Just actionable strategies for small businesses that want to get results now.

The 36 Best Call to Action Phrases Ever (& Why They Work)

The creative inspiration you need to come up with conversion-boosting CTAs for your pop-ups, ads, landing pages, and more.

Is It Time to Throw in the Towel on Google Ads?

You're not alone if you're feeling frustrated with PPC. But don't give up on Google Ads until you've read this guide!

10 Facebook Ad Targeting Strategies That Work in a Privacy-First World

Ever since the iOS update, some strategies are not as reliable as they once were. Find out how to adapt so you can continue reaching the right audience.

The Complete Guide to Super-High Click-Through Rates

We dove into Google Ads accounts with 3x the average click-through rate to find out what makes them so successful. Here are their secrets!

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