Marc Schenker
Marc Schenker is a copywriter and marketer who runs The Glorious Company, a marketing agency. An expert in business and marketing, he helps businesses and companies of all sizes get the most bang for their ad bucks.
Top 10 Ways to Improve Your Local SEO Right Now
Local SEO is essential to smaller businesses that operate on a regional, as opposed to a national, level. Here, we share the top 10 ways you can improve your local SEO starting today.
5 Data-Backed Tips for Writing Great Facebook Ad Headlines
Facebook ads are by far the most popular social media tool used by advertisers. If you want to stand out, you need great headlines. Check out our tips!
The Fast & Easy Facebook Advertising Cheat Sheet (One for the Bookmarks!)
Facebook ads are one of the most cost-effective ways to expand the reach of your brand. This cheatsheet to Facebook ad will get you started with understanding Facebook ad types, ad costs, and more.
6 Things to Check for When Your Organic Traffic Suddenly Drops
Your organic traffic can drop for many reasons, and it's crucial to have a plan. In this article, we break down the first six things you must consider when your organic traffic falls.
The Only Off-Page SEO Walkthrough You’ll Ever Need
Optimizing your site for off-page SEO means you’ll have to improve the way that both users and search engines see your site in terms of credibility, authority, popularity and relevance, just to name a few factors. Learn four key ways to improve your off-page SEO.
7 Facebook Engagement Strategies to Get You More Customers
The more engaged your Facebook audience is, the more attention it brings to your brand! Here are seven strategies to help you increase your Facebook engagement rates, including the best times to post updates on Facebook for high engagement from fans.
Amazon SEO: How to Rank Highly for Amazon Searches
SEO isn't always about Google! If you sell products on Amazon, you need to understand Amazon's product ranking algorithm, A9. Here are the factors that influence your rankings when people search for products like yours in the Amazon search engine.
6 A/B Tests Where Small Word Changes Made a BIG Difference
Words matter when it comes to writing effective and high-converting copy. As you’ll see in these six case studies, even something as seemingly inconsequential as switching up one or two words in a call to action, product page, or landing page can produce impressive conversion lifts, which equals lots more sales and revenue over time.
6 Powerful Ways UX Can Affect Your Conversion Rates
Your site's user experience can drastically affect your business's conversion rates. Here are six ways that better user experience design, or UX, can dramatically impact your conversion rates -- positively and negatively.