Brad Smith
Brad Smith is the founder of Codeless, long-form content creators for SaaS companies. Their work has been featured in The New York Times, Business Insider, TheNextWeb, Shopify, Moz, Unbounce, HubSpot, Search Engine Journal, and more.
The 3 Crucial Features of a Great CTA
A great call-to-action, or CTA, includes three crucial elements: a unique value proposition, the right tone of voice, and perfect page placement. Learn how to create more effective CTA's in this guide.
A 6-Step Process to Write PPC Ads at Scale
If you manage a large AdWords account, keeping your accounts organized with multiple ad variations gets complicated. Here are our best tips on how to scale your ad copy.
15 Ways to Get More Customers on the Cheap
Need more customers? Of course you do! There are plenty of actionable steps you can take to get more customers even if your marketing budget is small.
5 Proven Formulas for High-Converting Landing Page Headlines
The most successful headlines in the world follow these proven headline formulas! Learn the tricks to writing landing page headlines that convert like crazy.
3 Ways to Increase Conversions (Without a Single A/B Test)
Contrary to popular belief, the real way to increase conversions isn't with small-time A/B testing! Here are three actionable strategies for increasing conversions without a single A/B test.
30 Twitter Ad Examples to Study Before Spending a Dime
Life moves fast on Twitter! If you want to succeed with Twitter Ads, you need to stand out. Need some Twitter ad inspiration? Study these 30 great Twitter ad examples from lots of different industries before getting started with your own creative...
5 Lazy Tips to Cut Your PPC Budget in Half
Making your PPC budget go further doesn't have to mean sacrificing quality or working all the time. Here are five easy, even lazy ways to cut your PPC budget in half.